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Prices increased for two Ford SUVs

While price increases are modest, the Puma small SUV now starts from $30,840 before on-roads.

Ford has given three of its models a mild price increase, with two of its SUVs the targets of pricing adjustments.

The pricing changes for both models are the same across all variants as part of a pricing adjustment for 2023.

Ford Australia also confirmed to CarsGuide there are no specification changes to either model to coincide with the price increase, which sees pricing before on-road costs up by $500 per grade for both the Puma and Escape

The smaller of the two, the 2023 Ford Puma, now starts from $30,840 before on-road costs at its Titanium spec while the top ST-Line V grade of its three-variant line-up is now $36,390.

The Puma is still front-wheel drive only, with a 1.0-litre turbocharged three-cylinder engine making 92kW and 170Nm via an automatic transmission.

For the Escape, the base front-wheel-drive model is now $37,990 before on-road costs, while the cheapest AWD variant (in ST-Line guise) starts from $42,990.

The top spec ST-Line PHEV (plug-in hybrid) is now $54,940, also up $500. It’s the only Escape now powered by a 2.0-litre turbocharged engine, instead powered by a hybrid 1.5-litre unit.

There are no pricing changes to the accessories and options for either model.

2023 Ford Puma pricing before on-road costs

Variant

Transmission

Price

Titanium FWD

Auto

$ 30,840 (+$500)

ST-Line FWD

Auto

$ 33,190 (+$500)

ST-Line V FWD

Auto

$ 36,390 (+$500)

2023 Ford Escape pricing before on-road costs

Variant

Transmission

Price

Escape FWD

Auto

$  37,990 (+$500)

ST-Line FWD

Auto

$  39,990 (+$500)

ST-Line AWD

Auto

$  42,990 (+$500)

ST-Line PHEV FWD

Auto

$  54,940 (+$500)

Vignale FWD

Auto

$  48,590 (+$500)

Vignale AWD

Auto

$  51,590 (+$500)

 

Chris Thompson
Journalist
Racing video games, car-spotting on road trips, and helping wash the family VL Calais Turbo as a kid were all early indicators that an interest in cars would stay present in Chris’ life, but loading up his 1990 VW Golf GTI Mk2 and moving from hometown Brisbane to work in automotive publishing in Melbourne ensured cars would be a constant. With a few years as MOTOR Magazine’s first digital journalist under his belt, followed by a stint as a staff journalist for Wheels Magazine, Chris’ career already speaks to a passion for anything with four wheels, especially the 1989 Mazda MX-5 he currently owns. From spending entire weeks dissecting the dynamic abilities of sports cars to weighing up the practical options for car buyers from all walks of life, Chris’ love for writing and talking about cars means if you’ve got a motoring question, he can give you an answer.
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