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The future is mega at BMW - and that means MegaCity MegaCity concept cars are currently running the catwalk at car shows around the world while, behind the scenes, engineers are flat-out on making them a production reality.
The tagline for MegaCity is 'Born Electric' and that says everything about BMW's first serious production plug-in battery cars. They are also intended to push the edge on city commuter transport and a new-age sports car.
This Megamobile is the BMW i3 and it's caught by Carparazzi during filming of a television production in Scandinavia that will be used to showcase the car's new-age technology.
The i3 is running alongside the sporty i8 on the snow and both cars have a target production date in the back end of 2013. BMW Group is forecasting first-year sales of around 30,000 cars in 2014, but that's dependent on far too many questions including the eventual pricetag.
Will people really be prepared to pay more than $60,000 for an electric city car just because it's a BMW?
When is it here? Most likely in the back end of 2013
How much? Nobody knows
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