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Honda and Nissan team up on electric cars to tackle rising costs... and growing Chinese rivals

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Honda and Nissan are hoping to catch up to the EV development of rivals from China.
Honda and Nissan are hoping to catch up to the EV development of rivals from China.
Chris Thompson
Journalist
18 Mar 2024
2 min read

Honda and Nissan have signed a memorandum of understanding to work together on developing electric cars in an effort to “accelerate efforts toward carbon neutrality and zero traffic-accident fatalities”.

Nissan, part of the Renault–Nissan–Mitsubishi Alliance, and Honda, which has also formed other partnerships with brands in the pursuit of speeding up development of electric cars, confirmed the MoU after it was reported last week.

The two companies will “combine their strengths and explore the possibility of future collaboration” in the areas of “automotive software platforms, core components related to EVs, and complementary products”.

The announcement comes after several reports late last week, notably from Nikkei Asia, which said at the time it wasn’t clear if Honda would come to the table on the deal.

The reports also quote Nissan President and CEO Makoto Uchida as saying the “conventional” methods of doing business wouldn’t allow the brands to keep up with fast-growing rivals like those from China.

“Emerging players are very aggressive and are making inroads at incredible speed," he told media, according to Reuters.

Honda and Nissan have signed a memorandum of understanding to work together on developing electric cars.
Honda and Nissan have signed a memorandum of understanding to work together on developing electric cars.

“We cannot win the competition as long as we stick to conventional wisdom and a traditional approach.”

With the deal now public, heads of both brands have spoken on the matter in a joint press release.

Uchida said in the media statement it’s “important to prepare for the increasing pace of transformation in mobility in the mid-to-long-term”.

This is not the first time Honda has struck a major deal with another brand to work together on developing electric cars, having worked with Sony for some time developing vehicles under the joint venture known as Afeela.
This is not the first time Honda has struck a major deal with another brand to work together on developing electric cars, having worked with Sony for some time developing vehicles under the joint venture known as Afeela.

Toshihiro Mibe, Honda Director, President and Representative Executive Officer, seemed more enthusiastic about the partnership, referring to a “period of once-in-a-century transformation in the automotive industry”.

“Our study criteria will be whether the synergy of the technologies and knowledge that our companies have cultivated will enable us to become industry leaders by creating new value for the automotive industry.”

This is not the first time Honda has struck a major deal with another brand to work together on developing electric cars, having worked with Sony for some time developing vehicles under the joint venture known as Afeela.

Chris Thompson
Journalist
Racing video games, car-spotting on road trips, and helping wash the family VL Calais Turbo as a kid were all early indicators that an interest in cars would stay present in Chris’ life, but loading up his 1990 VW Golf GTI Mk2 and moving from hometown Brisbane to work in automotive publishing in Melbourne ensured cars would be a constant. With a few years as MOTOR Magazine’s first digital journalist under his belt, followed by a stint as a staff journalist for Wheels Magazine, Chris’ career already speaks to a passion for anything with four wheels, especially the 1989 Mazda MX-5 he currently owns. From spending entire weeks dissecting the dynamic abilities of sports cars to weighing up the practical options for car buyers from all walks of life, Chris’ love for writing and talking about cars means if you’ve got a motoring question, he can give you an answer.
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