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AEB now standard across Peugeot Australia range except GTi variants

Peugeot adds AEB across almost entire range

Peugeot Australia has expanded the inclusion of auto emergency braking (AEB) as standard across almost all levels of its model portfolio including the 208 hatchback, 308 small car, 2008 crossover, 3008 SUV and incoming 5008.

However, current versions of high-performing 208 GTi and 308 GTi variants will miss out on AEB due to the technology’s incompatibility with the cooling systems required to run their 1.6-litre turbocharged petrol engines.

Pricing will remain static across Peugeot Australia’s entire range, barring the entry-level 208 Active which receives a $200 price cut to $21,990 before on-road costs.

Australasian New Car Assessment Program (ANCAP) chief executive James Goodwin praised the French carmaker for adding the safety technology to most of its vehicles.

“AEB is a vital safety assist technology and Peugeot Australia is to be commended for this commitment to make AEB standard across its entire Australian model range,” he said.

“Safety is not a luxury and having AEB as a standard offering provides enhances safety to consumers.”

AEB is now mandatory in all new passenger vehicles tested by ANCAP to receive a full five-star rating, in addition to lane support technologies.

Peugeot Australia managing director Anouk Poelmann said the inclusion of AEB will round out the existing safety technologies already found on the brand’s vehicles.

“We believe that you cannot put a price on safety which is why we are adding the leading-edge safety system free of charge to all our customers,” she said.

“AEB will complement the already standard fitment of reverse camera across the Peugeot range and the high-level of structural safety our vehicle range possess.”

Peugeot’s AEB system works via a windscreen-mounted forward-facing camera that can determine the risk of a collision with a vehicle or pedestrian ahead. In some models, the camera is also aided by a front-facing radar.

If the system detects an imminent collision, a warning will sound out for drivers and – if no action is taken – will apply the brakes to avoid or reduce the severity of impact.

Peugeot’s system can work on stationary or moving objects, but cannot spot bicycles, motorcycles or animals.

Does the inclusion of auto emergency braking make a new Peugeot purchase more appealing to you? Tell us what you think in the comments below.

Tung Nguyen
News Editor
Having studied journalism at Monash University, Tung started his motoring journalism career more than a decade ago at established publications like Carsales and Wheels magazine. Since then, he has risen through the ranks at GoAuto to Managing Editor before joining the CarsGuide team in 2019 as the newly-appointed News Editor. Since starting at CarsGuide, Tung has spearheaded the push for well-researched and unique stories that will shines a light on the automotive industry for new-car-buying intenders, who might struggle to keep up to date with the fast-paced environment of motoring. The last few years alone have seen an explosion of interest in electric cars, as well as a push for autonomous driving, and as News Editor, it is Tung’s job to stay abreast of all the latest and deliver stories worthy of CarsGuide growing audience.
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