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Neil Dowling
Contributing Journalist
5 Apr 2011
2 min read

That white ute, built on a 3-Series platform, is real. Yes, it's a concept but it's also a fully-functional car. It's also not the only BMW ute. Yes, Australian golfer Stuart Appleby has one - a 2000 E39 M5 beheaded and bedded in 2008 by Deniliquin-based custom shop Southern Rod - but BMW has done the deed before.

It chopped a sad E30 M3 of 1986 to become a work car that could haul parts around the factory. It's now even sadder and sits in a corner of a BMW warehouse.

BMW last week put its tongue in its cheek with the announcement the M3 ute would become the fourth body variant of the M3 family. "Under the strictest secrecy, the world's first high-performance pickup (really?) has been created at the BMW M GmbH development centre," BMW's April 1 release states.

"The sportiest example by far in this vehicle category (really? HSV anyone?), the BMW M3 Pickup will fire the imaginations of all motorists with a deep appreciation of top performance matched by a keen practical bent. "309kW/420hp under the bonnet and a rear-axle load capacity of up to 450 kilos take the hallmark BMW M relationship between race-oriented driving pleasure and everyday utility to an entirely new level.

"This unique vehicle has already completed extensive test and set-up drives on the Nurburgring's Nordschleife in advance of its global unveiling on April 1, 2011." It adds that the BMW M3 Pickup is "the first BMW M3 variant in the 25-year-plus history of this model range to come with a trailer tow hitch".

"Notwithstanding these unquestionable stand-out qualities, the BMW M3 Pickup will not be heading for the golf course or series development, but will retain its status as an exclusive one-off," the press release says as reality sets in.

"It is earmarked for use as a workshop transport vehicle for BMW M GmbH. With this in mind, the BMW M3 Pickup - unlike a similar predecessor built back in the 1980s - has gone through the requisite procedures to earn its road certification, which makes it officially a truck - but one that puts a whole new spin on the meaning of the word."

Neil Dowling
Contributing Journalist
GoAutoMedia Cars have been the corner stone to Neil’s passion, beginning at pre-school age, through school but then pushed sideways while he studied accounting. It was rekindled when he started contributing to magazines including Bushdriver and then when he started a motoring section in Perth’s The Western Mail. He was then appointed as a finance writer for the evening Daily News, supplemented by writing its motoring column. He moved to The Sunday Times as finance editor and after a nine-year term, finally drove back into motoring when in 1998 he was asked to rebrand and restyle the newspaper’s motoring section, expanding it over 12 years from a two-page section to a 36-page lift-out. In 2010 he was selected to join News Ltd’s national motoring group Carsguide and covered national and international events, launches, news conferences and Car of the Year awards until November 2014 when he moved into freelancing, working for GoAuto, The West Australian, Western 4WDriver magazine, Bauer Media and as an online content writer for one of Australia’s biggest car groups. He has involved himself in all aspects including motorsport where he has competed in everything from motocross to motorkhanas and rallies including Targa West and the ARC Forest Rally. He loves all facets of the car industry, from design, manufacture, testing, marketing and even business structures and believes cars are one of the few high-volume consumables to combine a very high degree of engineering enlivened with an even higher degree of emotion from its consumers.
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