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The 2008 is kind of a big deal for Peugeot - the old car was a bit niche and people didn't really know what it was. It also had a whiff of last-decade Peugeot whereas this one is proper 2021, fashion-forward Peugeot. The brand has changed so much in the past few years that it's even going to slap a new logo in its big grilles in the coming months.
Peugeot's product strategy was missing that important, late-millenial/early Gen X grabbing compact SUV, a cheaper entry to the brand that attracts fans of good design with a plenty of readies in their pockets. Basically the people Mini's Countryman, BMW's X2, Audi's Q2 and VW's T-Roc and T-Cross are going after. So not an easy task, then.
The local importer knows it needs to find younger customers to hook into the brand, because the halo of its turn-of-the-century success, the 306, has now faded. People like me will buy Peugeots because they wanted a 306, are Francophiles or are just plain contrarian (in my case, all three). Peugeot needs an in. The 2008 might just be it.
The great downpour of electric vehicles hasn't hit Australia yet, but vehicles such as Peugeot’s 3008 GT Sport Plug-in Hybrid is one of the big drops signalling that storm is about break. But should you wait until the EV ‘rain’ sets in or be an early adopter?
The range-topping 3008 GT Sport Plug-in Hybrid is Peugeot’s first electric SUV to arrive in Australia. Electric in that it has electric motors, but also a petrol engine, making it a hybrid – the type you plug into a charger to fill the battery back up.
Peugeot gave me a 3008 GT Sport Plug-in Hybrid to test over three days and I quickly discovered what this mid-sized SUV was good at, and where it could be better.
The 2008's score is slightly hurt by the price and the lack of advanced safety features (mostly reverse cross-traffic alert) but is boosted by the fantastic looks, great dynamics and avant-garde interior. While it certainly isn't the cheapest compact SUV, it certainly is one of the most stylish and, in some ways, innovative.
Peugeot has a mountain to climb in Australia, a hangover from more than a decade of indifferent or oddball cars. The 2008 is a key plank of its premium strategy and that will become more important when it throws the full EV e-2008 at us later this year, or early next. This 2008 is the car to grab those younger buyers, I just wonder if they're keen enough to stump up the cash.
Technology is supposed to make life better and easier, but I’m afraid this hybrid version of the 3008 falls short on that score due to its slow charging and limited range. Nor does this hybrid version make a great driving, practical and good looking SUV much better.
Then there's the price. A list price of $80K is too much, relative to class rivals and the petrol equivalent 3008.
For this money you could buy a Volvo XC40 Recharge Pure Electric, Hyundai Ioniq 5 or Tesla Model 3. All charge at (relatively) lightening-quick rates and deliver about 400km of range. And none of them require petrol, because they are fully electric.
The 3008 GT Sport Plug-in Hybrid needs charging pretty much every moment it’s not being driven in order to make sure all of that 60km of range doesn’t run dry.
That’s a lot to ask from people in Australia who don’t blink at driving 500km for a family holiday, in a country which has far fewer charging locations than Europe.
The 2008 is a cracking looking machine, with a lot of what looks like Audi Q2 in profile (and detailing). It fooled a few passers-by, including the regular, "What have you got this week?" crew of neighbours. It's a brilliant design, sporting the 508's big light-up fangs and the cat's claw segmented taillights. Chunky but not self-conscious, it's great to look at.
Peugeot cabins are brilliant these days, with clever, interesting designs that I think are really challenging the way other carmakers think about what to put in front of the people in the front seat. The i-Cockpit works well in the SUVs (m'colleague Richard Berry will likely disagree), but the excessively cool 3D dashboard - with a screen that looks like it's floating in front of you like a hologram - really helps push the idea that the price being asked is actually quite reasonable. Lovely materials throughout, cool detailing, lots of thought and even usable cupholders. It's mad in all the right ways.
There’s never been a Peugeot that hasn’t been interesting in its design. That’s a big part of their appeal and the 3008 GT Sport Plug-in Hybrid is intriguingly good looking inside and out.
Look at the grille with its chrome studs filling that monstrous grin like glistening teeth. And see how the headlights blend into the jagged design and notice the eyebrow-like ridges above them which extend into the bonnet towards the windscreen.
It’s a tough-but-pretty design that’s carried on down the side panels as they curve and crease towards the tailgate with its striking LED tail-lights.
The cabin is stunning with its black leather upholstery, metallic and faux wood trim, and Peugeot oddities such as the small angular steering wheel, the elongated gear shifter and high-placed instrument cluster.
Starting with the bad stuff, what is it with carmakers - and fellow French carmaker Renault was front and centre in my head here - not putting a rear armrest and cupholders in SUVs? These are cars that can fit families, so neglecting the rear passengers seems weird and sloppy. You can kind of forgive a $25,000 Kona Go (RIP), but not a $35,000 premium product. A small but irritating detail.
Up front, you do get useful cupholders, a small centre console bin and glove box and the doors will hold bottles. There's a dedicated spot for your phone, too, which is nice.
The boot is a gigantic 434 litres, beating pretty much every other car in the space that's not from France, and with the 60/40 split-fold out of the way, you have 1467 litres at your disposal. There's also a false floor on the boot that you can either remove or use to separate valuables or muddy/stinky/sandy outdoorsy stuff.
I think we can all agree leather trousers look tremendous, but aren’t very practical. And there are some SUVs where form is favoured over function, too. But not this one... in most cases.
The 3008 GT Sport Plug-in Hybrid is spacious for a mid-sized SUV with great cabin storage and a big boot.
Up front there are huge door pockets that are more like buckets, a large split opening centre console storage box and two cupholders.
The second row has smaller door pockets and two cupholders in the fold-down armrest.
The 3008 GT Sport Plug-in Hybrid’s boot is big compared to its rivals at 591 litres with the second row up, and 1670 litres with the rear seat folded.
For people space, there’s more than enough room for me at 191cm to sit behind my driving position.
For charging there are USB ports and a 12V power outlet.
Peugeot is trying to mark itself out as a premium offering, with no bait-and-switch entry-level machines displaying startling prices. The 2008 Allure costs about the same as the top-spec Renault Captur, which is loaded up with gear. It's also gunning at mid-spec Korean, Japanese and German compact crossovers.
For $34,990, you get 17-inch alloys, a six-speaker stereo, climate control, reversing camera, keyless entry and start, cruise control, 3D digital dashboard, auto LED headlights, fake leather trim along with cloth (nothing wrong with that), power windows and mirrors, a lot of safety gear and a space-saver spare.
The media system is an updated version of Peugeot's familiar stack and it's quite good on the small 7.0-inch touchscreen (small, as in "other cars this size are getting bigger ones") and has Apple CarPlay, Android Auto and DAB. The screen is snappier than past offerings from Peugeot which is a good thing, because the old one in the 3008 was glacially slow.
Peugeot offers the plug-in hybrid version of its 3008 exclusively in the top-of-the-range GT Sport grade for a list price of $79,990. That makes it the most expensive Peugeot offered in Australia.
This hybrid is $20,000 more than the petrol version, in the same GT Sport grade, with identical standard features.
Electric cars are currently more costly to produce than their petrol counterparts, but expecting consumers to fork out $20K is hard to justify. Particularly when prestige rivals to the 3008 Plug-in Hybrid cost less. The Volvo XC40 Recharge Plug-in lists for $66,990.
But if you're determined to own the GT Sport Plug-in Hybrid you’ll be treated to the full banquet of 3008 features.
Coming standard is a 10.0-inch media display, a 12.4-inch digital instrument cluster, Apple CarPlay and Android Auto, digital radio, sat nav, a 10-speaker Focal stereo*, dual-zone climate control, power adjustable and heated front seats, and Nappa leather upholstery.
*UPDATE: Peugeot advised on 5 May 2022 that Australian-spec MY22 models will temporarily omit the Focal premium audio system due to a manufacturing irregularity. See your Peugeot dealer to confirm when this feature will return.
There’s also a panoramic sunroof, 19-inch alloy wheels, aluminium roof rails, LED headlights and running lights, adaptive cruise control, front and rear parking sensors, auto parking, proximity key, and tinted rear windows.
The Puretech 1.2-litre three-cylinder is a cracker of an engine and I won't hear a bad word against it. Partly because nobody ever says bad things about it. In the Allure, it's in 130 specification, which means 96kW and 230Nm of torque. The power figure is in line with almost everything in the class and the torque figure is good for the segment, especially considering the 1267kg kerb weight.
Driving the front wheels via a six-speed Aisin-supplied automatic, the Allure will complete the sprint to 100km/h in under 10 seconds. It feels quick enough, but that might be the torque curve filling in after a tardy start. If you're willing to drop another nine grand, you can have 114kW, eight gears and a slightly quicker 0-100km/h time.
The all-wheel drive (AWD) 3008 GT Sport Plug-in Hybrid is powered by a 81kW/320Nm electric motor on the front axle, an 83kW/166Nm motor on the rear axle, and a 147kW/300Nm 1.6-litre four-cylinder turbo-petrol engine driving the front wheels.
The total combined output is 222kW/520Nm, which makes it one of the most powerful mid-sized SUVs for the price. Acceleration is impressively quick with 0-100km/h coming in just 5.9 seconds.
Peugeot says the Allure completed its government-mandated testing with a 6.5L/100km combined cycle figure while huffing out 148g/km of carbon dioxide.
I managed 6.8L/100km driving as I normally would around the suburbs and with some fast roads in the mix. That's an impressively close number to the official figures and lines up well with the more accurate WLTP findings.
This sounds obvious but plug-in hybrids need to be plugged into a charger. And I mean they need to be charged every time you’ve finished driving for the day.
Otherwise, you’ll run out of charge and your fuel use will rocket past that of a petrol-powered 3008 due to the extra weight in batteries and motors you’re lugging around.
The 3008 GT Sport Plug-in Hybrid has an electric range of 60km, although I went through the entire charge in less than 50km. Then I had to hunt down a fast charger and discovered it would take about four hours to stuff the batteries full of power again.
The 3008 GT Sport Plug-in Hybrid is extremely slow to fill up due to a small 3.7kW onboard charger. If the inverter unit was larger (as in BEVs like the Tesla Model X or Hyundai Ioniq 5) charging time would be much faster.
Charging overnight each day you use the 3008 GT Sport Plug-in Hybrid is the scenario you’ll have to adopt if you want to get the most out of this SUV.
I found that after starting with a full charge and driving it for a day of mainly urban usage the trip computer was reporting an average consumption of 1.4L/100km.
If you plan on adding motorways and open roads into the mix Peugeot says you can expect to use 1.6L/100km.
That’s outstanding fuel economy, but let the charge run out and you’ll start seeing 9.5L/100km, and higher, as I did.
In that scenario the petrol engine needs to lug 1.8 tonnes around, a decent chunk of which is heavy batteries and motors, which aren’t doing anything.
If you don’t have access to power at home to charge a car, then you’d be better off with the type of hybrid which charges through the engine and regenerative braking, such as a Toyota RAV4 Hybrid.
The 3008 GT Sport Plug-in Hybrid has received such a low score here because of its extremely slow charging time and limited range.
A larger inverter would solve this issue. It's possible consumers will end up using a lot more fuel than the pure petrol variant unless they are vigilant in always charging this car (nearly) every time it is not being driven.
My first experience with the 2008 was in tipping rain on the same day I drove the 5008, so it was nice for the sun to shine during the time I had it. Dry roads and Peugeots are way more fun, although it was uncommonly wet on my first attempt.
What struck me about the 2008 is how sure-footed it is, even on the cheap-ish tyres fitted. It has that lovely, pointy Peugeot feel of the other cars in the range, which is partly to do with the hilariously small steering wheel but mostly because they're just so well set up.
The 2008 handles all the nastiness of suburban streets, even with torsion beams at the rear, something European cars somehow make work with almost magical effect. It's also very quiet inside, whether it's wind, tyre or engine noise, none of which make much impact on the occupants.
The transmission and engine work extremely well together, so well I don't think I resorted to the paddles even once to hurry things along. Quite a few cars in this class either have a whining continuously variable transmission or a sometimes-clunky twin-clutch auto. The smoothness of the Aisin six-speeder is excellent and it seems to know where the turbo lag is, and shifts accordingly. It also picks up when you want it to, wringing every last drop of torque out of the engine when you need it most. The car does slow noticeably when loaded up, but you'll get that in every other car in the class, too.
The 3008 GT Sport Plug-in Hybrid is an excellent SUV to drive. The ride is composed, the body feels nicely controlled and the handling is good.
Add great acceleration, thanks to the torquey motors, and this SUV is well above average when it comes to the driving experience.
Any downsides? There always are. Visibility is compromised by thick, long A-pillars and the steering wheel’s odd shape and tiny size are a letdown. So too is not charging regularly, causing this SUV to suddenly have to lug its 1.8-tonne weight around under petrol power alone.
The Allure has six airbags, ABS, stability and traction controls, forward AEB, lane-departure warning and lane-keep assist.
The forward AEB works between 10km/h and 180km/h, with daytime pedestrian detection up to 60km/h and cyclist detection up to 80km/h.
It is missing reverse cross-traffic alert and if you want adaptive cruise, auto high beam, blind-spot monitoring or lane-keep assist, you have to step up to the GT Sport.
The 3008 GT Sport Plug-in Hybrid comes with all the safety tech in the 3008's arsenal.
There’s auto emergency braking with pedestrian and cyclist detection, lane keeping technology, blind-spot monitoring, a camera system, and front and rear parking sensors.
There are some gaps though. No rear cross-traffic alert or reverse AEB. These things are now common on new cars.
For child seats there are three top tether anchor points across the second row along with two ISOFIX mounts.
The Peugeot 3008 was given the maximum five-star ANCAP rating in 2017, but in the past five years safety tech has come a long way and this SUV has fallen behind.
Please be aware, too, that the plug-in hybrid version has yet to be given a ANCAP score.
Peugeot's five-year warranty, five-year capped-price servicing and five years of roadside assist is a solid, if unspectacular offering. Which is a bit rude, because three years ago we'd have been bowing at Peugeot's feet for such generosity. It's a thankless business.
Servicing comes around every 12 months/15,000km, which is pretty good going for a turbo engine in this class (except, of course, Renaults, which go for 30,000km) and you'll pay, on average, $447 per service, which isn't awful, but is not cheap either.
The 3008 GT Sport Plug-in Hybrid is covered by Peugeot’s five-year/unlimited kilometre warranty. The battery is also covered by an eight year warranty.
Servicing is recommended annually or every 20,000km. Service prices are capped, and you can expect to pay $3108 over the course of five years, for an annual average of $622.