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... with the opening of the first truly national Australian International Motor Show. A total of 60 new vehicles, including 12 world firsts led by the Ford Ranger and Mazda BT-50 pickups, headline the new-age show at Darling Harbour.
More than $15 million worth of cars and light commercials is on display at a show that runs for 10 days in the harbourside city. Just as importantly, it points to a new future for shows, with July set to become the biggest month in Australian motoring.
The date for the 2011 running of the AIMS is now locked in from July 1-10 in Melbourne as the Victoria and NSW capitals alternate their hosting of the event.
"This show is different. It's time for a contemporary approach," says Doug Dickson, chairman of the organising committee and the managing director of Mazda Australia. "It presents the very best the global motor industry has to offer."
Dickson says 45 brands are displaying at the show, representing 27 countries. He also pays tribute to the local manufacturers and their contribution to the whole industry, which contribute $5.6 billion to the Australian economy with production up 20 per cent through the first nine months of 2010 and exports growing by 55 per cent over the same period in 2009.
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