Subaru, we love you but you're missing a few things.
Where is your ute? Your retro-revived Brumby? And while we’re at it there are so many other models you should be making and selling in Australia. Here’s our shopping list of what Subaru needs to do
OK, well it does look like the Brumby might happen, with CarsGuide reporting recently that Subaru and Toyota were teaming up to produce a small electric ute. And that’s exciting even if it’s only taken 31 years to bring the Brumby back.
We’re not saying Subaru doesn't have any good cars in Australia - it absolutely does. The family favourite Forester is probably the best off-the beaten track capable mid sized SUV and the WRX is a superb rally car for the road, but there are more than a few missing models from Subaru’s line-up.
The most obvious is a seven seater SUV, which would be able to compete with Mitsubishi's Outlander, Kia’s Sorento and Hyundai’s Santa Fe. Imagine a Forester XL — a three row, seven-seat SUV that’s about 200mm longer than the standard Forester at 4840mm length. It’d have Subaru’s symmetrical SUV and 215mm of ground clearance and be one of the most adept light-off roaders on sale. Price it from $50,990 to $73,000. It’d sell like cakes that are hot.
You actually don't have to imagine a Forester XL, because it really exists in the United States and it's called the Ascent. It's a three-row seven- or eight-seat SUV that's basically a big Forester.
What about a Toyota LandCruiser or Nissan Patrol rival? Could Subaru build one of these? Not on its own, but it is very buddy-buddy with Toyota. In the same way Subaru’s BRZ sports car and Solterra electric SUV were both born out of joint ventures with Toyota, a LandCruiser Prado or 300 Series version could be entirely possible.
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Oh, and while we’re at it, a HiLux-based ute would also see Subaru go head-to-head with Ford’s Ranger, Nissan’s Navara and Isuzu D-Max.
I’d like to think Subaru could come up with amazing names for these two new vehicles but history says coming up with a names isn’t really the brand’s strength. So the ute would likely be something like the Subaru Muster and the big hardcore off-road SUV would be the Subaru Longitude. Terrible names, great cars.

And finally, a people-mover and you can thank the Kia Carnival for changing everybody’s mind about these vans being uncool and making them kind of desirable again.
Subaru actually sold a seven-seater people-mover called the Exiga in 2012. It was based on the Liberty wagon, but it was discontinued in 2015 from Australia.
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Despite people mover sales only representing about one per cent of the total market share Kia still managed to sell 10,080 Carnivals in 2024 — that's a quarter of Subaru's total sales for the same year.
Will any of these imaginary Subarus actually happen? Probably not. Well the Brumby small ute is likely. Subaru plans to make more joint venture EVs with Toyota, which also makes sense. Still a Forester XL would be nice.