The Kia Soul is a small SUV-like hatchback with a focus on design aesthetics.
The original 2005 design was said to be based on a ‘wild boar wearing a backpack’ to appeal to a younger audience.
For the first two generations, the design looked unlike most small SUVs and was most comparable to the Toyota Rukus. Much like other style-focused cars, the Soul has had many special editions.
Currently the Soul starts at $15,840 for the Soul Si and tops out at $20,240 for the Soul Si.
From launch the Soul was front-wheel drive and petrol only and shared a chassis with the Hyundai i20. An EV version of the Soul has been produced for other markets.