Mercedes-Benz C-Class vs BMW 7 Series

What's the difference?

The Mercedes-Benz C-Class C200 is such a stylish sedan and I would totally have one. The driving performance, luxurious features and practical size made it a winning combo for my family. The price point is definitely up there but you do get a high-end build for the cash. I've seen bigger boots in other sedans and not being able to fit a third child seat will limit some families, but this still easily earns an 8.5/10 from me.

My son really loved this one. The ambient lighting was the highlight for him and he thought it looked like a "space car" inside. He gave it a 9/10.

While the new 7 Series won’t visually appeal to everyone, nor is it at the forefront of spirited driving dynamics, it’s hard to argue that it isn’t fit for purpose.

Its rear theatre screen and lounge layout might seem gimmicky at first, but it’s difficult to think of a more comfortable way to be transported on wheels short of putting a chassis under your loungeroom. Even then, you’d have to ask someone for a massage.

This is one of those cases where a car becoming larger isn’t such a bad thing, and BMW should feel like it’s achieved, seemingly, what it set out to do in building an electric limousine that doesn’t fall short in range or dynamics.

If BMW can bring this level of refinement down to its more affordable models, its electric future is looking promising.

Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.

The C200 is a sleek and elegant steed.

Initially, you may think this is just a standard Merc showcase. There's the nice big badge on the pronounced nose. Beautiful sleek lines in the body... but it's the attention to detail that make this feel special.

There's a repeated badge motif in the grille and a cute cursive Mercedes logo tucked into the corner of the windscreen. The puddle lights on the doors project the badge at night time and you can often spot a badge etched into the LED lights.

However, it's the interior that's the highlight for me and I feel like it's a big step up from previous models I've been in.

Our model has the grey 'Artico' synthetic leather trim (says grey but it's really white) and a lovely mix of piano black and shiny chrome inserts that are set against soft touchpoints throughout.

The quality of the build oozes through every stitch and join. Don't even get me started on the cool customisable ambient lighting system inside, which makes this feel like you're on the set of Tron and really elevates the interior.

It's quite fun to build one of these in Mercedes' online configurator. You can customise your trims to make it feel like your own and their blue paintwork options are great (I do love a blue car).

BMW freely calls the new 7 Series “monolithic” in its press material, and it’s hard to argue. The seventh-generation of its luxo limo is bigger in every dimension, and with a higher bonnet and bootlid, the car is convincingly imposing even when parked. Even more so in black.

From the front, the 7 Series clearly has a new face compared to its predecessor, with split headlights now an indicator of BMW’s luxury oriented models - the incoming XM SUV features the same.

Its LED daytime running lights feature Swarovski crystals, while the grille surround illuminates while the vehicle is parked and on. It’s currently unable to be illuminated while driving to comply with Australia’s laws.

It’s perhaps less elegant and more aggressive than previous generations, but that doesn’t mean there won’t be those who approve. It’s certainly emotive, especially when compared to the side and rear of the car.

The side profile of the 7 requires quite a few steps back from the car to really take in - it’s almost 5.4 metres long - though it's hard to hide the size of a car that allows its rear passengers to almost lay down.

From the rear, the 7 Series is probably at its most uninspiring, which is a reverse from the interior where the front feels more minimalistic than some of its rivals like the Mercedes-Benz S-Class.

BMW has used crystalline geometric shapes throughout the cabin, and the front ‘interaction bar’ is perhaps the best example.

In keeping with the minimalism, its screen sits in an almost freestanding style out from the dash, with no physical buttons seen around it.

I'm not going to lie – there are sedans out there that have an almost limo-like space inside but the C200 isn't one of them.

It's not small by any means and all occupants enjoy the comforts of decent legroom and headroom but it's not cavernous considering the specs (1437mm high/1820mm wide/4751mm long).

The optional panoramic sunroof does cut into the headroom for back seat passengers, which is something to consider if your family is very tall.

The storage is maybe a tad leaner-than-average for a car of this size. The glove box and middle console aren't massive but will suffice.

The cupholders up front can be removed if you need extra storage space for larger items and back seat passengers enjoy retractable cupholders in the armrest.

The way the front doors curve out creates a larger than normal storage bin and drink bottle holder – which help make up the difference. There is a dedicated phone pocket, to tuck it out of the way.

The boot space is 455 litres (VDA), which isn't as large as some others on the market but it was plenty big enough for my family's needs.

There's a handy under-floor storage pocket for smaller items, like the puncture repair kit, because you don't get a spare tyre in this.

When it comes to ease of use, my six-year-old loved not needing my help to get into his seat and he still enjoyed a decent view out of the wide back window.

The amenities in each row are good but not class-defining. Still, creature comforts have be well-thought through.

Front occupants enjoy heated seats and fantastic lumbar and under thigh support. Dual-zone climate control sorts out the temp, and the cool circular air vents that make loud audible 'clicks' when manoeuvred give the interior a jet cockpit vibe.

While I've never had an issue opening or closing a sedan boot, the powered lid was a nice feature to have this week.

The tech throughout is great and intuitive to use. The massive 11.9-inch touchscreen multimedia system is cool and is easy to use once you become acclimatised to Mercedes system.

The customisable digital instrument panel makes the driving experiences feel individualised.

The interior is a chilled out space with gentle scrolling touchpads taking the place of most 'push' buttons and dials.

Think of each surface as being a bit like a touchscreen tablet in how you operate it. I was a little worried the touchpads would be laggy but they're very responsive.

There's only one USB port in the whole car, which limits charging for other passengers but I did enjoy the easy connectivity of the wireless Apple CarPlay.

The electric heated front seats are a nice touch but I was amused by the 'kinetic' function on both. It's what you might call a 'massage' function on another car but here they don't really work. It's best to think of them as a way to do some (very) gentle stretching on a long trip.

The 360-degree camera view is super clear and crisp but the dynamic guidelines (which tilt the camera angle) are a bit too dynamic for my liking and I relied mostly on the bird's eye view to park.

As I've mentioned, the ambient lighting system creates a stellar atmosphere inside. I've often wondered why other car manufacturers haven't jumped on that bandwagon because it's a relatively cheap way of creating wow factor. And it generates massive wow factor in here.

If the word ‘practicality’ brings to mind simplicity, the 7 Series might require you to have a bit of a mental reset. If it means plenty of space and a long list of elements to keep you comfortable, you’d be closer to the money.

While it’s visually restrained in some ways, the space accessible to the driver is thought out reasonably well, as you’d expect from a car costing more than a quarter-million.

The front seats certainly aren’t the main event, but the Merino leather and cashmere wool combination seats are far from uncomfortable, with the heating, cooling, and massage functions accessible from the central multimedia screen.

The controls for those, as well as functions like the climate control, are easily accessible, though could probably be even easier with a physical climate control panel. 

Controls for the individual vents, and even the glovebox are found along the BMW interaction bar, which can (frustratingly) reflect light thanks to its crystalline design, meaning it’s hard to see while driving on a sunny day.

Similarly, while the centre console where the main control dial for BMW’s 'iDrive' isn’t far removed from previous versions, it’s less tactile and requires a look sometimes to see what’s being pressed. Here, too, sunlight can reflect (this time off the dial) and make it more distracting.

Fortunately, the steering wheel controls remain physical buttons, and they’re laid out in a way that previous BMW owners or drivers will find familiar. 

The 7 Series also now leans more heavily on voice activation, so if the lack of physical climate controls or the multimedia screen is a little distracting, much can be achieved by actually asking the car with a “hey, BMW… ”.

There’s a large storage unit in the centre console, as well as two cupholders and a phone charging platform in front of the multimedia controls.

The rear seats, especially the one behind the front passenger, are where the 7 Series begins to feel its worth. If you’re buying one with the intention of being the driver 100 per cent of the time, you’re missing a trick.

The ability for the front passenger seat to shift forward and maximise legroom while the rear seat reclines into a lounge position is nothing new, limousine sedans have been able to do this for years, but the 7 Series takes it to another level.

Not only is there plenty of space for even the tallest of humans to stretch out, but the positioning and angle of the huge 31.3-inch theatre screen is great, even if it impedes the driver’s rear view, and the ability to use it as a touchscreen for some functions means less need for the handy but sometimes fiddly door-mounted control screen.

If you plan on playing games, the controls (and the fact you’re likely in a moving car) can make it a little difficult, but the small control panel is overall easy to use and well-placed.

The cushioned armrest that folds down in place of a middle passenger is comfortable, features a phone charging pad and pop-out cupholders, as well as a storage space under the armrest.

Finally, the boot space in the BMW 7 Series is far from small, with the electric i7 offering 500 litres (VDA) of space, while the 740i boasts 540 litres thanks to its lack of battery.

Given we’re in the realm of models where the price difference between two variants could pay for an entire new city car, what value means shifts a little bit.

The BMW 7 Series comes in two variants for the seventh generation, starting at $268,900 for the petrol-powered 740i, and $297,900 for the electric i7. 

Previously, it was possible to get into the BMW 740i for $198,900 after BMW lowered the price of the sixth generation car.

However, the new 7 Series is larger and has more packed into it, with both variants highly specified and mostly differing in price due to their drivetrains and some more minor creature comforts.

The 740i starts with an already impressive list of standard features, with 20-inch M alloy wheels, remote start, a tyre pressure monitor, rear-wheel steering, 'crystal' headlights and an illuminated grille surround, a panoramic glass roof, heated seats and a massage seat for the driver with Merino leather, a 20-speaker Bowers & Wilkins sound system, as well the option to select the M Sport or M Sport Pro pack at no extra cost.

The more expensive i7 xDrive60 gains, on top of that, 21-inch wheels, active roll stabilisation, automatic opening and closing doors, multifunction seats with heating, cooling, and massage in the rear, plus a 39-speaker sound system and the impressive 31.3-inch theatre screen.

The i7 also comes with a BMW third-gen wallbox, home and public charging cables, and a five-year ChargeFox subscription. It also gains a six-year service package over the five included with the 740i.

If the i7’s extra features are tempting, but its drivetrain isn’t, 740i buyers can opt for a 'Connoisseur Lounge' pack for $27,900 which adds the auto doors, multifunction seats, rear theatre screen, and a 40-speaker sound system.

The C200 has a 1.5-litre, four-cylinder, turbo-petrol engine with an integrated starter-generator. 

What's that, you ask? So, glad you did. It's basically an electric battery that also acts as your starter... or alternator.

It smooths out vibrations from the engine and generates some power from braking. Making this a very mild hybrid. Note the 'mild'.

Is it powerful? Surprisingly, yeah. It has a maximum output of 165kW and 300Nm of torque. Combine that with the starter-generator and we have a powerful little engine that can push the C200 from 0-100km in 7.3 seconds, while still feeling like there's power in reserve.

The nine-speed auto transmission is damn smooth and there's no clunky gear changing at any speed. It's got great pick-up, too, for when you need to overtake or zip across traffic.

The BMW 740i is powered by a 3.0-litre turbocharged in-line six-cylinder petrol engine, as is the way with many of BMW’s larger cars. It’s also a mild hybrid, incorporating a 48-volt electric starter/motor combination.

The 740i makes 280kW between 5200-6250rpm, and 520Nm between 1850-5000rpm, which is transferred to the rear wheels via an eight-speed automatic transmission.

The electric i7 xDrive60 is the flagship model, with its dual-motor all-wheel drive powertrain good for 400kW and 745Nm, allowing for a claimed 0-100km/h time of 4.7 seconds - 0.7s faster than the 740i.

The official combined cycle fuel figure is 6.9L/100km. Real world testing saw my figure at 7.2L, which was awesome for the heavy driving I did this week on a combo of urban and open-roads.

The light regen braking probably helps this coast comfortably into being a very efficient sedan for its size.

Minimum fuel requirement is 95 RON premium unleaded and you'll need 66 litres of it to fill the tank.

Driving range using the official consumption figure is around 950km, and 915km using our real-world number.

BMW Australia hasn’t yet specified local figures for fuel consumption or energy efficiency for either variant of the 7 Series at the time of our review, but the international specifications for both i7 xDrive60 and 740i give a relatively accurate guide.

BMW claims the electric i7 has a power consumption of between 19.6 and 18.4kWh/100km, which means its 101.7kWh battery allows a range of between 591 and 625km according to the brand.

It’s claimed to charge from 10 per cent to full in less than 5.5 hours with a 22kW AC wallbox, or in 34 minutes to reach 80 per cent using DC fast charging at 195kW.

The petrol powered 740i will use between 7.0 and 8.0 litres per 100km, according to BMW, which equates to between 183 and 159g/km of CO2.

The steering feels solid and concise. The tyres seem like they're glued to the road, making winding roads downright fun to tackle. Oh, and the sharp 11 metre turning circle is wonderful.

The handling makes this your best friend in a car park. The lower ground clearance did elicit some unladylike grunts when I parked on a hill, but otherwise the wide door apertures makes it easy to get in and out of.

The only thing I would note is the low-profile ground clearance. Just be aware of your speed and angle when you handle car park ramps or road bumps in this. They are not your friends.

BMW hopes for two things for the new 7 Series: one, that it’s the best car to be driven in, and two, that it’s the best car to drive.

While one of those things could be argued to be true, we suspect there are some engineers in BMW’s M department who would be frustrated at the thought of a more-than 2.6-tonne limo being called better to drive than a car half that size with a manual gearbox.

But, perhaps unsurprisingly, the BMW 7 Series is rather refined from the driver’s seat, especially on roads where the speed limit is high and the corners are long.

The two variants Australia has available, the i7 xDrive60 and the 740i, differ in their drivetrains as mentioned above, and the dynamics of each are slightly different. 

The all-wheel drive electric i7, despite its extra heft (the 740i is almost 600kg lighter) the EV feels more nimble thanks to its immediate torque delivery and higher outputs give it more flexibility in dynamic driving.

The lower centre of gravity, even with the extra weight, helps the electric i7 hold its own against the turbo six-powered 740i.

Both variants come standard with BMW’s rear-wheel steer system, or ‘Integral Active Steering’, which is vital to providing the agility needed for keeping the 7 Series in shape on tight roads, where it tightens the turning circle below 60km/h, though its 3215mm wheelbase does a lot to keep it feeling stable.

Above 60km/h, the rear-wheel steering improves stability further by turning slightly with the front wheels as opposed to against them, allowing for smoother flowing cornering and highway lane changes.

In either case, the 7 Series is easy to drive, with the steering able to be set to Comfort regardless of the drivetrain’s intensity (Sport and Comfort are the only options), which leaves the wheel feeling lighter.

The ride, whether from the front or the back, is impressive, even when being chauffeured through rough backroads. 

The 7 Series, despite not being engineered specifically for Australia’s sometimes shockingly pockmarked roads, manages to soak up impacts before they transfer from the tyre into the seats, and that goes for the sound and road noise, too.

Unfortunately, our launch test drive was hampered by some roadworks out of BMW’s control, so stay tuned for a more in-depth drive soon.

The new BMW 7 Series hasn’t been crash tested by ANCAP, nor does it seem likely it will be, given the small number that are likely to be sold here. 

But the car itself isn’t short on safety features, and BMW has a good recent history of scoring the maximum five stars for its cars.

The 7 Series features front and side airbags for driver and front passenger, curtain airbags for both front and rear seats, crash sensors, and a tyre pressure indicator.

Of course, the standards like active cruise, AEB, and sensors for collision warnings are all standard, plus BMW also offers active roll stabilisation as an option, which uses 48-volt motors to steady the car and account for the road surface and body roll through corners.

The C200 comes with a five-year/unlimited km warranty, which is standard for the market.

There are multiple servicing options and on the five-year plan, the services average $1090 annually, which is quite expensive.

Servicing intervals are pretty good at every 12 months or a longer than usual 25,000km, whichever comes first.

BMW offers a five year, unlimited kilometre warranty and that extends to both variants of the 7 Series.

BMW also offers servicing packs for its new cars, though the pricing for each group of models excluded the 7 and 8 Series and its M cars. 

Given the most expensive servicing pack listed is the BMW X7’s $2800 five-year, 80,000km pack, expect anything similar for the 7 Series to cost more.

In terms of when servicing is required, BMWs are condition-based, meaning the car’s own systems detect whether something like an oil change or part replacement is required, and provides that data to your BMW service centre to help calculate an estimate for work needed, ahead of time.