What's the difference?
A hybrid BMW 3 Series makes sense now that everything is going electric. And the BMW 330e M Sport is the plug-in hybrid version of the 330i petrol variant. What's not to like, then?
Well, that's what we're here for because this review of the BMW 330e M Sport will reveal everything we've discovered about the car and will help you decide if it really does make sense to make it your next car.
We've covered everything from practicality to on-road performance, features and prices. And yes, we've run a fuel test to see just how efficient this plug-in hybrid is to live with in the real world.
Anyone unfortunate enough to hear me banging on about electric cars - or perhaps more accurately, electrified cars - will be aware of my undying love for the existence of plug-in hybrid electric vehicles (PHEVs).
I love them because they offer a drama-free step into electrification. You don't need a big box on the wall to make sure you're charged overnight and because there's a petrol engine under the bonnet, as long as you've got fuel in the tank, your range anxiety disappears.
You can get around town in electrified silence and emissions-free smugness while still planning that around-Australia trip you'll never go on. It's absolutely the best of both worlds for those reluctant to take the next step. A genuine win-win, if you like.
Except that very few people buy them. Their existence in the catalogues of a number of car companies feels like a weary, "We should at least do something" from product planners. BMW has been trying with PHEVs for a while, with selected offerings in the 3, 5 and X5 range. Given the 5 Series has had its mid-life facelift, what BMW calls the LCI, it's time for another look.
The 330e M Sport is an excellent car, but it could be a much better hybrid.
In Australia, where driving distances can be vast, a car that's as comfortable and easy to live with as this one is welcome. But for the electric range to dissipate so quickly, and not recoup again at a fast enough rate without plugging into a charger, is disappointing.
There are other plug-in hybrids, even among the more affordable mainstream brands, which can return charge to the battery incredibly quickly and effectively on the go.
If you are looking to make the step into a hybrid, then perhaps consider a fully electric car. There isn't a battery electric 3 Series on the market in Australia (yet), but BMW does sell the iX1 small SUV for less money than a 330e or the iX3 for a tad more.
Both are pure electric SUVs and have a range of between 400-500km. You'll never need petrol again, which makes a hybrid seem outdated.
The G30 5 Series is an excellent car and unless you're looking for the serious punch of the V8 M550i, or want to run with the cops in the diesel, the 530e is a great option. No slower than the 530i, well-equipped and that rarest of things, a truly elegant BMW. Nobody buys a BMW with an eye on the budget, so at this level, the $3000 gap is nothing to worry too much about. For EV-sceptics, the range anxious or just for someone who just can't take the full EV plunge now, a PHEV is a great bridge between the two worlds.
And if nothing else, it's not a giant SUV.
Once upon a time sedans were all we drove, well mainly. Then SUVs became the style of car most people wanted. In fact, three out of four new cars sold in Australia today are SUVs.
So, I commend you on your choice of not just doing what everybody else does, and you'll be rewarded with better driving dynamics, and ownership of an iconic BMW - the four door, 3 Series.
And even though this is a plug-in hybrid version of the 3 Series it's identical in styling to the petrol variants. Only the light blue border around the BMW roundel is the indication that it's an electric vehicle. That and the charging flap near the left front wheel.
The M Sport pack adds some very sexy features such as the M Sport aerodynamic body kit, the door sills and M Sport seats, but the M Sport Pro Pack our car came with adds a black gloss grille, boot lid spoiler and the snazzy seat belts.
The cabin's double screens are impressive but I miss analogue gauges and found the digital instrument cluster overly busy and led more by cool design than functionality.
The G30 5 Series dates back to a time when people thought the grille on this was A Bit Much. How wrong they were. The 5, like the 3, used to be part of a clutch of executive sedans that formed the backbone of the company's expansion and success from the 1980s onwards. That means the styling is never too adventurous and even Chris Bangle's E60 5 Series, while striking, was not particularly controversial.
The only problem with the G30 is that it's hard to distinguish from its predecessor, but that's not a real issue when you see how elegant this car is. Easy on the chrome, proportional grille, big wheels, it's a proper smooth operator, visually speaking.
The cabin is holding up nicely and fits with the rest of the BMW range. It's impeccably well built, full of nice materials and even the wood trim is all right. The black Nappa leather is quite lovely but I can't tell you what the standard stuff is like, so you'll have to work that one out for yourself. It's very calm in here, with a good balance of buttons and screens with which to operate the car and while it doesn't have the you-beaut wow of its E Class rival, with its two massive slabs of screen in front of you, it has plenty to offer.
People will tell you SUVs are more practical than sedans... and they're right, but not in as many ways as they probably think.
The cabins of sedans and SUVs of the same size are close in terms of space, but the 330e comes with excellent storage - better than many SUVs I've tested, featuring enormous door pockets, and a deep centre console storage bin.
There are four cupholders, too. Two in the fold down armrest in the back and another two up front.
There's also wireless charging up front, plus USB ports for the back passengers. The second row also has its own climate control and directional air vents.
Legroom is excellent in the back and I can sit behind my driving position with plenty of room to spare. Headroom is also excellent thanks to the tall roofline of the 3 Series.
Where a sedan isn't as practical as an SUV is its ride height, which makes getting in and out of the latter easier (although the 330e's doors open very wide) and its boot opening.
SUVs have hatch-like openings and that offers a wider and taller aperture for carrying cargo.
The 330's boot was still big enough to fit our two largest CarsGuide suitcases (see the video), but the location of the battery means cargo capacity has been reduced from 480 litres in a petrol 330i to 375 litres in this 330e.
The 5 is almost five metres long, so as you might expect, it's big inside. Back-seat passengers have a ton of space to play with and even three across back there is doable for a distance. The outboard seats have some nice shapes to them, too, so they hold rear passengers in if the driver gets a bit ambitious. Loads of legroom, good headroom and very importantly, a good view out through the big side windows. Properly comfortable, then.
Front and rear passengers each score a pair of cupholders for a total of four as well as the same number of bottle holders. The centre-console bin is long and shallow, but does feature a USB-C port. The wireless-charging pad also has a USB-A port for those without the functionality and/or a phone too big to fit. Both the cupholders and charging pad have a sliding cover.
The boot is smaller than the standard car's as there is a lithium-ion battery hidden underneath the now-sloping floor. With 410 litres, it's smaller than a 3 Series' but it doesn't look that small. There is also a spot for the charging cable and its bag behind the left wheel arch.
The BMW 330e M Sport lists for $97,400, which is $4000 more than its 330i petrol twin.
The M Sport part of the name is there because the 330e comes standard with the M Sport pack. And that gives you a tough body kit, M Sport suspension, M Sport seats and aluminium trim, as well as M Sport door sills.
The car we tested and the one you can see in the video and images also comes with the 'M Sport Pro Package'. It costs $2800 and adds a boot-lid spoiler, glossy black grille and tail pipes, and M Sport seat belts, among other goodness.
This car also had the optional 'Visibility Package' fitted. It costs $4800 and adds a sunroof and adaptive LED headlights.
There's no direct rival for the 330e in Australia now. Mercedes Benz used to have a C300e, a plug-in version of its C-Class, but retired it locally some time ago.
The standard features of the 330e M Sport are identical to the 330i M Sport.
So, along with that M Sport pack also coming standard on the 330e is a head-up display, a 12.3-inch digital instrument panel, a 14.9-inch media screen with sat nav, Apple CarPlay and Android Auto, three zone-climate control, wireless phone charging, digital radio and power adjustable front seats.
Is it good value? There's a stack of equipment, tech, beautiful M Sport additions and it all feels superbly high quality. But knowing you can have a 330i for less means you're paying more just for the hybrid system. So, let's talk about that...
The 530e sits almost smack-bang in the middle of a still reasonably extensive 5 Series range. While you can have an "entry" level 520i for $99,900 (before on-roads), the 530e lands at $122,900 (before on roads), which itself is $3000 more than the 530i, and the same amount less than the NSW cops' favourite, the 530d.
Given the price, you'd expect some gear and boy howdy does BMW deliver. You get 19-inch alloys, a 16-speaker stereo, multi-zone climate control, ambient LED lighting, reversing camera to go with the front and side cameras, keyless entry and start, electronic dampers, active cruise control, electric and heated front seats, sat nav, auto LED headlights, heat-insulated glass, head-up display, a mostly real leather interior, auto parking, auto wipers, digital dashboard, wireless charging and run-flat tyres.
The huge touchscreen on the dash runs BMW OS7, which accepts inputs via touch, the console-mounted rotary dial and (optional) various hand wavey-movements. The speakers have harmon/kardon badges on them and there is DAB digital radio and wireless connectivity for both Apple CarPlay and Android Auto.
In something of a classic BMW own-goal, the wireless charge pad that is designed to keep your phone snug is too snug for bigger phones like my over-compensatory iPhone. Even with the cover off, it just won't fit. Thankfully there's also a USB-C port in the centre-console bin.
The 520e I had for the week also had the $5900 Enhance package (20-inch M alloy wheels, glass sunroof and the excellent BMW Laserlight headlights), $2300 Nappa Black leather package, comfort front seats ($500) and a built-in dash cam ($390) called BMW Drive Recorder. This brought the price up to $131,990 before on-roads. Just so you know, the Laserlights are $2400 on their own.
The 330e M Sport has a 2.0-litre petrol engine and an electric motor. The engine makes 135kW while the motor produces up to 80kW, for a combined dollop of 215kW. Total torque is more than sufficient at 420Nm.
Acceleration to 100km/h from zero feels as quick as the 5.8 seconds BMW claims and that's also about a tenth of a second brisker than the 330i.
The 'XtraBoost' function combines the total output of both the engine and motor briefly providing that great acceleration.
An eight-speed automatic shifts gears smoothly with the drive going to the rear wheels.
I like all this very much - the responsive engine, the fantastic transmission, the extra oomph from the motor and the way it all works together seamlessly. It's just a shame it's not as efficient as some other new plug-in hybrids.
The 530e comes with a 2.0-litre four-cylinder turbocharged engine developing 135kW and 290Nm, with the eight-speed ZF automatic sending power to the rear wheels. The electric motor spins up 83kW and 230Nm, also driving the rear wheels. When everything is working together, the combined output is 185kW and 420Nm, which delivers a quick 6.1-second dash to 100km/h, which isn't mucking about.
You can choose four drive modes. EV will (mostly) drain the battery, Hybrid will keep the two working together and Sport will deliver the most power. And drain the battery, albeit more slowly. Adaptive works the averages and decides what you need or want by how frisky you're being with your driving style.
The 330e M Sport is a plug-in hybrid which must be connected to an external power source regularly to charge its 12kWh battery.
The charging flap is located on the left side of the car near the front passenger door, which worked well for me as I could steer the 330e into my driveway and connect to a powerpoint on the wall using the charging cable provided.
It took me about six hours to charge the battery to 100 per cent from zero and that gives you a maximum 57km of electric driving range.
During my four days with the 330e Sydney's summer temperatures were hitting 34-degeres Celsius and with the climate control keeping the cabin at a hospitable 18C electric range was seriously cut short to about 40km.
I drove the 330e in hybrid mode nearly all the time - this is a hybrid after all. But there is a 'Sport' mode for more grunt and a 'Battery Hold' mode to save the charge for later.
I started with a full charge and a full tank of petrol, and for four days I lived with the 330e as I do with all my test cars.
I didn't aim to get the best fuel economy ever, nor was I wasteful with fuel. My wife and I, plus our two kids, just used it as our family car, doing trips to the beach, endless laps of the supermarket car park looking for a space, a birthday party, the lot.
I drove 154.7km over those four days and charged it on the second day after the battery was drained completely before driving another 70km or so over the next couple of days.
When I filled up after this it needed 7.74 litres to reach full again - it's a small 41 litre tank.
That converts to average fuel consumption of 5.0L/100km, which is bang on double the 2.5L/100km BMW says you should get.
I don't doubt you could get 2.5L/100km, but you'd have to be doing short trips and charging almost every time you weren't driving. And not use the climate control on an icy blast setting.
I've tested other plug-in hybrids that achieved much better mileage and that's because their on-board charging capabilities were excellent.
Some were even able to use the petrol engine to power the motor in reverse and therefore act as a generator to recharge the batteries fully.
The 330e M Sport doesn't do a good job of charging its battery while on the go. Sport mode does recoup charge to the battery, but again, if you're doing a long motorway trip that charge evaporates fast.
I don't think this type of plug-in hybrid is suited well to our country where we don't blink an eye at travelling 100km for Christmas lunch and then drive back again.
Also think about if you ever go on a trip away and don't have access to a power point or public charger. It's happened to me.
The 12kWh battery takes up the same amount of space as the old one, but has more capacity, extending its EV range. The claimed EV range is 57km on the WLTP standard.
The iDrive system has a bunch of settings that you can play with to squeeze more out of the silent-running mode and there's also a battery-charging mode button to force the ICE to charge the battery while you're on the move. Also useful is a timing system, so you can schedule when the car charges to take advantage of the cheap power available in the dead of night.
Recharging is easy but sadly a bit slow off a domestic power point. Having said that, if you plug it in after a day's commuting, you'll be topped up to 100 percent overnight. It's a long charge, but it's not as if you'll be stranded if you forget. You can get a wallbox, but there's not much point.
The fuel tank is just 46 litres. The WLTP combined cycle figure is a laughable 2.3L/100km. On that official figure, you'll cover an unlikely 2000km. My week with the car, which included 70km on EV-only power with one charge off my solar panels, got me an indicated 6.1L/100km in a mostly suburban week of driving. So based off that, you'll get about 530km from one full charge and a full tank, which is a bit confusing. Keep charging and, if you're an average Australian who travels little more than 30km per day, you won't use much petrol at all.
Having said all of that, out on the freeway, you'll probably slide towards that 2.3L/100km and make it from Sydney and Melbourne on a single tank. Just.
The 330e M Sport is outstanding to drive. The driving position is superb, the steering is effortless and accurate, handling is excellent and the ride is beautifully comfortable.
Brake pedal feel is surprisingly good for a hybrid - some have a wooden sensation.
The transition from electric motor to petrol engine is also remarkably smooth.
Acceleration in Sport mode is sudden, with the engine and motor combining their mumbo to move you. There is a 'fake' or synthesised exhaust note in Sport mode, but it sounds convincing.
Speaking of sounds at lower speeds, in fully electric mode the 330e emits a warning tone to alert pedestrians of your presence. It's quite loud in car parks and does actually make people turn around looking for a UFO.
The reason I like PHEVs as a tool for pushing people towards electrification is about more than the fact that it will likely cure buyers of range anxiety once they're realistic about their actual car usage. I mean it does do that, but it's more about the fact that PHEVs drive like a normal car, with few exceptions.
In EV mode, the acceleration is swift but not that brutal, YouTuber-friendly thrust EV fanboys use as proof that legacy car makers are dead. It's all very serene and very, very quiet as you move from traffic light to traffic light in near silence, while more than keeping up with traffic. The blue of the dashboard indicates your progress and the iDrive screen can keep you updated with power consumption.
The switch between EV and ICE propulsion is very smooth and it's almost like BMW has been doing this forever. You'll also discover an appreciable lift in performance, more in line with the M Sport badges. BMW's engineers have done nothing to make the 2.0-litre petrol sound better than a whirring mixmaster, though.
Slightly less M Sport-ey is the suspension. While there's absolutely nothing wrong with it, the adaptive dampers never dial things up too much for the average motorist. Granted the 5 will leave just about anything this size for dead as far as driver involvement goes, but it certainly keeps the dial closer to comfort than, say, the M550i does. Once again, it's a serene thing to get around in and passengers will love the quietness and easy flow of conversation. Or the lovely sound from the harmon kardon speakers.
You don't have to try too hard to cover a good chunk of the claimed 57km of EV range. Realistically you'll get close to 45km, even after my colleague Matt Campbell drained 20km of charge in a six-kilometre trip that he maintains was driven gently (snigger) and normally (guffaw). Without trying too hard, I managed 41km in pure EV after his attempts to ruin my numbers (not really, but I do enjoy the amusing false narrative).
The 3 Series was awarded the maximum five-star ANCAP rating when it was tested in 2019. The 330e comes standard with AEB, lane keeping assistance, blind-spot warning and rear cross-traffic alert.
There are excellent cameras front and rear and LED headlights, too.
Adaptive cruise control is also standard on the 330e M Sport.
The big price tag buys you a comprehensive safety package. It has seven airbags, ABS, stability and traction controls, blind-spot monitoring, active lane-departure warning, forward AEB, reversing AEB, forward collision warning, front cross traffic alert, reverse cross traffic alert, lane-keep assist, pedestrian alert in EV mode and tyre-pressure sensors.
The forward AEB works at high and low speeds. The pedestrian detection works at urban speeds and there does not appear to be cyclist detection.
There are also two ISOFIX and three top-tether anchors.
The 5 Series was last tested in 2017 and was awarded five ANCAP stars.
The 330e M sport is covered by BMW's five-year/unlimited kilometre warranty. The hybrid battery is covered by a six-year/100,000km warranty.
BMW offers a five-year/80,000km service package for the 3 Series for $2150.
Service intervals are condition-based, and the car will let you know when it's time for a check-up.
BMW really needs to up its game, as do Audi and Porsche (among others). Munich is still sticking with a three-year/unlimited-kilometre warranty while German rival Mercedes is up at five years and Japanese competitor Lexus four. You do get three years roadside assist thrown in.
All 5 Series (excluding M5) are eligible for service plans. For $1950, you're covered for five years/80,000km of servicing. As with most BMWs, servicing is based on how you drive but really, if we're being honest, the car will get you into the dealer once every 12 months or 15,000km. Roughly.