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Just days after Alfa Romeo dealers in Italy were told production for the current generation of Giulia and Stelvio is winding down, the brand’s CEO has already confirmed the launch of their next generations.
Set to launch in 2026, the new Alfa Romeo Stelvio SUV will be revealed as early as this year. The Giulia will follow, reversing the order of the first-gen in which the Giulia came first.
In addition, Alfa Romeo (and Maserati) CEO Santo Ficili told media the brand’s two key models will be available with hybrid power.
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The Giulia and Stelvio will be built on the Stellantis ‘STLA’ large multi-energy platform, which is reportedly also set to be the basis of the next-gen Jeep Cherokee.
Importantly, Ficili specified the hybrid drivetrains for the new models would be ‘also available’ meaning there could still be pure ICE power left in the tank from the Italian brand.
“I also discussed the future product plan with industry experts, including the global reveal of the new Stelvio in 2025, with commercial launch in 2026,” he said in a post on LinkedIn.
“The new Giulia will follow, and both models will be produced in Italy. Thanks to the STLA Large multi-energy platform, they will also be available with a hybrid gasoline version.
“The New Era of Alfa Romeo is just around the corner.”
The fact the Stelvio will be built in Italy is important to keeping its nameplate - as Alfa Romeo learned the hard way with the new Junior which was originally to be called the Milano.
Anything with a name that infers Italian origins must be produced in Italy, according to rules imposed by the Italian government. The Stelvio SUV is named for the Stelvio Pass, Italy's highest mountain pass.
The Junior could not be called the Milano as it is built in Poland.
For the current generations of the Giulia and Stelvio, a dealer memo from Italy posted to the Alfa Romeo subreddit claimed production would wind down from the end of March 2025, with last orders to be in for Giulia Quadrifoglios by the end of March, Stelvio Quadrifoglios by the end of April, and the ‘standard’ variants of each by the end of May.
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