BMW X5 vs Jeep Gladiator

What's the difference?

This is a luxurious prestige five-seater brimming with BMW’s latest design and technology that’s not only practical for weekly family duties but can also embrace spirited driving with the push of a button. A great all-rounder for families that like a sporty edge. 

The Jeep Gladiator Rubicon is a very capable off-roader and it's not as terrible on-road as some people might assume.

But while it's a whole lot of fun to steer around on the dirt, it lacks the versatility, safety tech, and refinement that would shift it from simply being a decent hard-core 4WD ute to a good general-purpose vehicle.

However, by focussing on those factors, you're in danger of missing the Gladiator's point entirely. This is a purpose-built 4WD fun machine, which is perfect for its intended use. But, the problem is, it's not perfect, or even very good, at anything else.

The latest front-end design features subtle revisions to BMW’s signature 'kidney' grille theme, highlighted by slimmer matrix LED headlights with chevron-shaped DRLs that incorporate the turn indicators.

There’s also an ‘iconic glow’ function, which illuminates the twin-grilles at night in-sync with the external courtesy lights when approaching and departing the vehicle. Lower front air-intake and tail-light treatments have also been revised.

The dash features a new curved instrument panel. Based on BMW’s latest generation 'iDrive' operating system, it consists of a 12.3-inch driver’s info display and 14.9-inch control display presented across the same seamless glass surface.

The control display’s touchscreen functionality has allowed dash buttons and switches to be minimised.

This new design dash has a blend of synthetic leather trim and dark brown/high-gloss woodgrain surfaces, along with new LED ambient lighting and gear-selector design.

The rear seat is sumptuous and spacious, even for someone my height (186cm). There’s ample knee and headroom and it can seat three kids in comfort, but for adult passengers wanting that 'business class' feel it would be ideal for two.

My only criticism of the new instrument display is that with more than 30 applications displayed on the expansive control screen, it can be distracting at times trying to visually locate and operate these functions while driving.

And, depending on sun angle, there were also complaints from different front seat passengers on different days about blinding glare caused by the dash’s high-gloss woodgrain inserts. Fortunately, the driver is unaffected by these reflections.

The Jeep Gladiator appears built for purpose if your purpose is to head bush and have fun. And in Rubicon form it sure looks like it's capable of tackling hard-core 4WDing.

The Gladiator looks very much like its stablemate, the iconic Wrangler, with its chunky front end and blocky body.

It has more than the inkling of a US-style pick-up's presence at 5591mm long (with a 3488mm-long wheelbase), 1894mm wide, 1909mm high, and with a kerb weight of 2242kg.

With its 2165kg kerb weight and maximum allowable weight of 2885kg, our test vehicle can legally carry up to 720kg.

That should be ample for five adults (even better for kids) and their luggage, of which up to 100kg can be carried on the roof rails using a rack or roof box (both in BMW's accessory range).

Powered upper and lower tailgates provide good access to the luggage area, which is carpeted and equipped with a roll-out privacy screen, load securing hooks, a 12-volt accessory outlet and a first-aid kit stored behind a removable side panel.

The space-saver spare and tools are stored below the hinged load floor, so all luggage must be removed to access them.

Internal luggage space with the rear seat upright is 650 litres (0.65 cubic metres) which expands to 1870 litres (1.87 cubic metres) with the rear seat folded flat.

A useful load-carrying feature when the rear seat’s backrest is upright is a hinged centre section that folds forward and flat to carry long and narrow items.

These can stretch all the way from the tailgate to the dash if need be, which could be handy for carting anything from skis to home hardware purchases (firmly secured, of course).

It’s also rated to tow up to an impressive 3500kg of braked trailer, which matches the class benchmark for one-tonne utes.

However, given that tow-ball download (TBD) is usually around 10 per cent of trailer weight, the X5’s maximum TBD rating of only 140kg could be a challenge if 3500kg towing is required.

Front of cabin storage includes a big bottle-holder and bin in each front door, a glove box and on the right-hand side of the dash a pull-out driver’s bin, both of which are felt-lined.

The centre console, in addition to its wireless phone-charging pad, USB-A port and 12-volt outlet, has two small-bottle/cupholders up front and a large box at the rear, housing a USB-C port and topped by a padded dual 'brochure fold' lid that double as an elbow-rest for driver and front passenger.

Rear seat storage includes a large-bottle holder and bin in each door and pockets on each front seat backrest. The rear of the centre console has two storage nooks for small items in addition to its air-vents, two USB-C ports and a 12-volt outlet. There’s also a handy tablet-mount and USB-C port on each front seat backrest, which is great for long trips.

Folding down the rear seat’s centre armrest reveals two pop-out small-bottle/cupholders. And under its hinged lid is a hidden felt-lined compartment that’s ideal for storing slim screened devices away from prying eyes.

You have to give Jeep's designers credit because they know their outdoorsy stuff. The Gladiator's interior is nothing if not practical.

The ute has a squared-off and action-ready interior that seems up to the task of copping the dirt of an outdoors life.

The cabin feels like it's water- and weather-proof, even if that may not literally be the case. 

It's a snug interior and build quality generally feels solid.

The 8.4-inch multimedia touch screen is clear and easy enough to read while on the go, but it's too small. The Jeep's 'Uconnect' system is simple enough to get your head around and Apple CarPlay and Android Auto are easy to get working.

There's also a 7.0-inch LED driver-information display, which shows tyre pressure, tyre-fill alert, digital speed readout and more.

All controls, dials and switchgear are chunky, making for easy operation, no matter how bumpy the terrain you're traversing is.

The reach-and-rake-adjustable steering wheel incorporates audio, voice and cruise control controls.

Storage spaces are few, but at least they're well suited to adventure, such as tensioned mesh pockets on the doors and seat backs and small spaces with textured bases for your bits and pieces.

There are two USB-A ports and a USB-C port up front and two for back-seat passengers. There's also a 230V outlet up front on the centre console.

Seating is decent all-around but anyone taller than Tom Cruise's stunt double has to mind their head so they don't thump it on the unforgivingly hard ceiling of the detachable top.

There's a shallow storage space under the rear seat and, when that 60/40 split rear seat is folded flat, there are LED lights behind to illuminate the narrow storage space in the rear of the cabin, where there are also storage nets.

The tub's load space is 1442mm wide – 1137mm between the wheel arches so not wide enough for a pallet – and it is 1531mm long. Load height is 885mm at the tailgate.

The tray has integrated tie-down points and under-rail LED lights.

Payload is now a claimed 693kg, which is better than its previous 680kg but still rather ordinary when compared to a lot of dual-cab utes available in Australia.

Gross vehicle mass and gross combined mass are listed as 2935kg and 5656kg, respectively.

The Gladiator has a maximum towing capacity of 750kg (unbraked), and its 2721kg braked towing figure is a let-down against the 3500kg capacity of most other rivals.

This is a ute better suited to weekend camping trips than load-lugging work duties.

Another bonus for tourers though: the spare wheel is a full-size steel one.

The 2023 Jeep Gladiator Rubicon has an official list price of $87,250, excluding on-road costs.

This variant's more notable standard features include Jeep's 'Rock-Trac Active On-Demand II' 4x4 system (4:1 transfer case), 'Tru-Lok' front and rear locking differentials, sway-bar disconnect, Tenneco 2.0-inch diameter aluminium-bodied shocks (front and rear; Fox shocks on previous versions), a 'TrailCam' off-road camera, selectable tyre-fill alert, BFGoodrich Mud Terrain tyres (255/75 R17), and 17-inch machined-black alloy wheels.

It also has an 8.4-inch touchscreen multimedia system (with navigation, Apple CarPlay and Android Auto), as well as LED headlights/tail-lights/daytime running lights/fog lights, forward collision warning, plus adaptive cruise control, blind-spot monitor with rear cross-path detection, remote proximity keyless entry and a nine-speaker Alpine Premium audio system.

Gladiator paint choices include standard black and 'Bright White', as well as $895 premium paint options including 'Sarge Green', 'Silver Zynith', 'Firecracker Red', 'Sting Grey', 'Hydro Blue', 'Granite Crystal' and 'High Velocity' (yellow/green).

The accessories range for the Gladiator is a line-up of more than 70 bits of gear, and includes everything from Jeep windscreen sunshades to a cargo bed storage system (drawers).

The X5 xDrive40i is powered by BMW’s legendary 3.0-litre DOHC 24-valve in-line six with state-of-the-art technology.

This includes twin-scroll turbocharging, variable valve/camshaft timing and 48-volt mild hybrid technology (delivering up to 9.0kW and 200Nm) using an electric motor integrated with the transmission.

The combined effect is optimised power and throttle response (0-100km/h in 5.4 secs) with minimal fuel consumption and Euro 6d emissions.

It produces 280kW between 5200-6250rpm and 520Nm of torque (this can reach 540Nm with hybrid input) across a remarkably wide and flat peak torque band between 1850-5000rpm, which showcases its flexibility. There’s also auto start-stop and selectable drive modes.

This is paired with BMW’s smooth and sharp-shifting eight-speed torque converter automatic, which combines the best characteristics of a dual-clutch and traditional torque converter transmission.

There’s overdrive on the seventh and eighth gears to optimise fuel economy and the choice of rapid manual-shifting using the steering wheel paddles.

Power reaches its wide tyres through the xDrive intelligent all-wheel drive system, which actively varies the engine’s torque distribution between the front and rear wheels to optimise traction at all times.

BMW’s ‘Efficient Dynamics’ also includes brake energy regeneration with recuperation display and many other standard features to enhance driving safety and efficiency.

The Gladiator Rubicon has the Wrangler's 3.6-litre Pentastar V6 petrol engine (209kW at 6400rpm and 347Nm at 4100rpm) and eight-speed automatic transmission.

The V6 has a lot of punch for on- and off-road driving and plenty of low-end torque for low-range 4WDing and, matched with the eight-speed auto, it's a well-proven team-up that consistently works well.

BMW claims combined average (WLTP) fuel consumption of 9.9-8.5L/100km. Our 415km test comprised a mix of suburban and highway driving and when we stopped to refuel the dash display was showing 10.2L/100km which was line-ball with our own 10.6L/100km figure, calculated from fuel bowser and tripmeter readings.

So, based on our figures, you could expect a realistic driving range of around 780km from its 83-litre tank using standard 91-octane petrol.

The Gladiator Rubicon has listed fuel consumption of 12.4L/100km on a combined cycle. 

On test I recorded actual fuel consumption of 12.9L/100km, from fill to fill.

The Gladiator has an 83-litre tank, so, going by my on-test fuel-use figure, you could reasonably expect a driving range of approximately 643km from a full tank.

It’s supremely comfortable, with front bucket seats that offer powered-adjustment of height, reach and backrest angle along with side bolsters that can tighten their grip of your upper torso.

There’s also two-way lumbar support, that adjusts not only how far it pushes your spine forward but also allows that pressure point to be raised or lowered.

Combined with its power-adjustable leather-rimmed steering wheel, it would be hard not to find a comfortable driving position.

Eyelines to all mirrors are good and over-shoulder blind-spots are minimal. Front and rear occupants can talk without raised voices thanks to low engine, wind and tyre noise at highway speeds.

As you’d expect, it has high build quality and a tangibly solid feel as though it was machined from a single block of steel, from the satisfying thuds of its closing doors to the absence of shudders or rattles on a variety of roads.

It also has two personalities, which can be switched in an instant. In 'Comfort' mode it will happily cruise around city and suburbs as a mild-mannered family car, fulfilling daily duties like work commutes, school drop-offs and pick-ups, supermarket shopping and the like.

However, flick the drive mode to 'Sport Plus' and you awaken, well, if not ‘the ultimate driving machine’ then something close.

Its optimised drivetrain and handling settings feel more like a sports sedan than a family car, which can turn any winding mountain road into an engaging experience.

It has impressive reserves of cornering grip and braking force, combined with sparkling engine response and fast sequential manual-shifting at your fingertips.

It feels impressively agile, with all-round response that belies its 2.0-tonne-plus kerb weight, backed by a symphony of sounds from its sublime in-line six.

It's certainly an experience, but the Gladiator is not as atrocious on-road as you may assume.

This vehicle is a lot of fun to drive because it demands a lot of attention and input to keep it on target.

The steering is floaty, with plenty of play in the wheel and understeer through corners, and there's a fair bit of tyre rumble from the BFG muddies.

The wing mirrors generate noticeable wind noise, but the Gladiator's not as awkward or unrefined as you might expect.

Because it's essentially a stretched Wrangler – with a 787mm longer body and a 480mm longer wheelbase than its stablemate – the Gladiator has a solid stance on the road and, for such an unashamedly off-road-oriented vehicle, it feels even more settled and composed than the Wrangler does on sealed surfaces.

This 2242kg ute is built for tough fun with a body-on-frame design and reinforced chassis, but the Gladiator manages to be nimble around town.

Ride quality is generally impressive with this ute cruising comfortably on live axles front and rear with coil springs and, in 2023 onward versions, Tenneco shocks all-around rather than the previous Fox Shocks set-up.

Aspects of the Gladiator experience will annoy some people. Visibility is compromised in all directions, the throttle is touchy, the 13.6m turning circle may add a degree of difficulty in attempts at fast turnarounds (on a city street or in a busy country pub car park) and all that driver attention and input the Gladiator demands of its steerer will become tiresome for a few drivers.

But, as expected, the Gladiator's true spirit is only ever fully revealed when you head off-road. It's a hell of a lot of fun in the dirt. Drop tyre pressures, do up your seat belt and let the Gladiator off the leash.

The 'Trail Rated' Gladiator is loaded with off-road mechanicals, from a 4X4 system with 4:1 low-range (contributing to a 77.2:1 crawl ratio), front and rear diff-locks, heavy-duty Dana 44 axles (front and rear), sway-bar disconnect and BFGoodrich Mud Terrain tyres, as well as a stack of driver-assist tech aimed at making you feel like Australian 4WD expedition legend Ron Moon.

Shocks engineered for off-roading add a welcome dimension of comfort and handling to the Gladiator on fast dirt and gravel tracks on the way to your chosen off-roading destination.

That 77.2:1 crawl ratio means nothing to most of us until you have the opportunity to experience the feeling of all that terrain-gripping torque for yourself.

In 4WD low-range first gear, and with both diffs locked, the Gladiator feels unstoppable. It climbed with ease a short steep rocky hill where I've seen drivers of modified vehicles opt for the ‘chicken' tracks either side.

The only thing is, because of the Gladiator's 3488mm-long wheelbase and 18.4-degree ramp-over angle, there's a real risk of bellying out or at least grinding the undercarriage on earth when you crest these steep hills, which is why you must drive with concentrated focus.

But that's part of the fun. It really is a driver-direct experience. You need to be aware of everything that's going on, you never feel like you're one step removed from the situation, or the terrain or the consequences of your driving… you feel dialled into the terrain and that's guaranteed to put a smile on any 4WD enthusiast's face.

Besides, the Gladiator does have substantial underbody skid-plates, protecting the fuel tank, transmission and transfer case, as well as heavy-gauge tubular steel rock rails to soak up off-road hits.

With an approach angle of 40.7 degrees, a departure angle of 25.1 degrees and a listed ground clearance of 249mm and a wading depth of 760mm, the Gladiator has decent off-road measures.

Suspension travel is okay, but to get even more stretch, you can hit the sway-bar disconnect button to drop a wheel to the dirt – or as close as possible depending on how deep the ruts are.
 
The Gladiator has 'Selec-Speed Control' (effectively an adjustable low-speed cruise control for 4WDing that can be set between 1.0-8.0km/h), and 'Off-Road+', which tweaks throttle and traction control, among other systems, to best suit the terrain.

It also has a forward-facing off-road camera so the driver has a chance to see any obstacles that might otherwise go unnoticed until it's too late, such as branches, rocks, tree stumps and hard rubbish.

The Gladiator has a three-star ANCAP safety rating from testing in 2019.

Its safety gear includes four airbags, full-speed forward collision warning plus, reversing camera, adaptive cruise control, blind-spot monitoring, rear cross-path detection, tyre-pressure monitoring system, and more.

It also has hill start assist, hill descent control, and trailer sway control.

It has dual ISOFIX child seat anchor points and three top-tether attachments in the rear seat.

BMW covers the X5 with a five year/unlimited km warranty and offers several service plans to suit different budgets and requirements.

For example, the 'Service Inclusive Basic' package covers all scheduled services over five years/80,000km for a total of $3450, or an average of $690 per year.

The Gladiator has Jeep's five-year/100,000km factory warranty, five-year capped price scheduled servicing, and lifetime roadside assistance.

The first five services are capped at $399 each and scheduled servicing is due every 12 months or 12,000 km, whichever comes first.