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BMW 3 Series vs Maserati Ghibli

What's the difference?

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BMW 3 Series
BMW 3 Series

$49,990 - $90,888

2023 price

Maserati Ghibli
Maserati Ghibli

2021 price

Summary

2023 BMW 3 Series
2021 Maserati Ghibli
Safety Rating

Engine Type
Turbo 4, 2.0L

S/C & T/C V8, 3.8L
Fuel Type
Premium Unleaded Petrol

Premium Unleaded Petrol
Fuel Efficiency
6.5L/100km (combined)

12.3L/100km (combined)
Seating
5

5
Dislikes
  • Harder ride might bother some people
  • Cosy back seat for child seats
  • Lacklustre lane keeping tech

  • Seats lovely but a bit firm
  • Confused sense of identity
  • Expensive
2023 BMW 3 Series Summary

Back in the day, the 3 Series sedan was often the entry to the brand for first time BMW owners, and for good reason. They offered practical interior space without compromising on engine performance.

And they simply looked good, no boring nanny design elements. Then the 1 Series came along and price points bumped up, so how does the ‘entry’ BMW 320i M Sport live up to its long-standing reputation?

With an updated dashboard that brings the interior and tech up to market and a sharper exterior design, it more than holds its own at the table of luxury sedans, despite hard competition from the likes of the Audi A4, Mercedes-Benz C200 and Jaguar XE.

However, if the Merc is a placid and well-behaved mare… the BMW is the barely-broken-in bronco and it takes a certain kind of ‘rider’ to enjoy what the 320i has to offer.

I’ve been discovering just that this week with my family of three. What did we find out? Read below!

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2021 Maserati Ghibli Summary

Maseratis make a certain amount of sense to a certain kind of person. As the folks who run the brand in Australia will tell you, its buyers are the kind of people who’ve driven German premium vehicles, but find themselves wanting something more. 

They are older, wiser and, most importantly, richer. 

While it’s easy to see the high-end lure of Maserati’s Italian sex appeal styling and luxuriously appointed interiors, they’ve always struck me as cruisers rather than bruisers. 

Again, they’re for the older, more generously padded buyer, which makes the Trofeo range something of an oddity. Maserati says its Trofeo badge - seen here on its mid-sized sedan, the Ghibli, which sits below the vast Quattroporte limousine (and side on to the other car in the range, the SUV Levante) - is all about the "Art of Fast". 

And it certainly is fast, with a whopping V8 driving the rear wheels. It’s also completely bonkers, a luxury car with the heart of a track-chomping monster. 

Which is why Maserati chose to launch it at the Sydney Motorsport Park complex, where we could see just how quick and crazy it is. 

The big question is, why? And perhaps who, because it’s hard to imagine who wants, or needs, a car with such severe schizophrenia. 

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Deep dive comparison

2023 BMW 3 Series 2021 Maserati Ghibli

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