BMW 330i vs Mercedes-Benz S350

What's the difference?

I thoroughly enjoyed my time in the BMW 320i M Sport. It’s fun to drive and I felt connected to what the car was doing on the road. The harder ride may not appeal to some but I didn’t mind it. The cosy back seat and boot mean it will probably suit a smaller family best and one which doesn’t have to worry about carrying a lot of gear around regularly, but it suited my needs just fine.

I reckon this is a car for those drivers who don’t want to compromise on performance but still have a kid or two. If you’re after the cushioned comfort of a Merc, this won’t appeal but I didn't want to give this one back and happily give it a firm 8/10.

My son liked the sports car looks and enjoyed the amenities in his row. He gives it a 10/10.

The 2018 Mercedes-Benz S-Class remains a technological tour de force, a luxury sedan to be reckoned with - one that has safety, technology, comfort, finesse and performance all rolled into a stylish package. 

It's hard to see why you'd need anything more than the S 350 d, which is now much more attractively priced. It'd be my pick, but I'd have to get the Energizing Comfort Control package, and probably the AMG styling pack, too. And even then it would cost less than its predecessor.

Sharper than its predecessor, the new 320i has LED everything with the rear lights being longer and curving around to the sides of the car.

The classic 'kidney' grille is darkened and more pronounced, with the black panelling extending to the rear to create an unapologetically sporty presence. A presence that’s accentuated by the twin exhausts.

The batcave interior with its black headliner, black seats… black everything, looks smart and stylish.

You do have a fair bit of harder touchpoints throughout but the customisable ambient lighting helps to soften the overall effect.

With its 2068mm width, 4709mm length and 1435mm height, the sedan makes its presence known without feeling cumbersome to manoeuvre. Urban dwellers need not fear their local car park!

I swear it has been facelifted, and the changes are bigger than they might appear. There is no doubt that the S-Class shape is largely unchanged, but the German company has kept the modifications minimal in the scheme of things.

That doesn’t mean those changes are unnecessary, though. The new headlights, for example, are standard on every model, and are constructed with 84 LEDs (including three for the daytime running lights), and of course they’re adaptive with automated high-beam - meaning they’ll shield other road users from the glare of the lights at night. And the lights themselves will throw a main beam up to 650 metres, according to the company. 

Other things are slightly more cosmetic, like the revised three-bar grille treatment, new front and rear bumper designs that feature broader sculpted sections to widen the stance of the car, and there are new LED tail-lights as well.

The smallest set of wheels used to consist of 18-inch rims, but now the base car rolls on 19s, while the rest of the expansive range sits on 20s. 

The inside has seen some changes, too, but the appearance of things in the cabin isn’t the focal point - its the usability of the technology that's the big change. 

Oh, but I should tell you there are now 64 ambient lighting colours to choose from, which is up from seven, and now you can also set the lighting in three different zones - so theoretically you can have blue, orange and green areas of the cockpit, if you’re gross.

For such a sleek looking sedan, it’s generous up front with plenty of head and legroom.

You can adjust the seat to sit quite low and both front seats have extendable under-thigh supports, which should excite taller drivers. 

My 189cm (6’2”) brother has the 328i and is very comfortable but taller front passengers will encroach on back seat passenger comfort.

The front seats are quite firm on the backside, they also lack adjustable lumbar support, so expect to stretch the kinks out on a longer trip.

The amenities and tech feel well thought out and easy enough to use. The 12.3-inch touchscreen multimedia system looks great and has the best-looking graphics I’ve sampled.

The BMW system is intuitive to use once you get used to it. If you’re not interested in using the touchscreen, you can also utilise the rotary-wheel for menu selections.

There’s also Bluetooth connectivity, wireless Apple CarPlay and Android Auto plus built-in satellite navigation.

The 12.3-inch digital instrument panel is customisable and the information displayed simply but you won’t really look at it because of the head-up display.

Front occupants enjoy a wireless charging pad for their smart phone, a USB-A and USB-C port plus a 12-volt socket. Rear passengers get a couple of USB-C ports, too.

The storage is good for this size sedan but overall passenger room takes priority, but the glove box and middle console will suffice for everyday use.

While it may not excite others, I love the big bottle holders in the doors. They’re large enough for my big 1.5L bottle and angled for easy access. These are found in the rear doors as well.

Back seat passengers enjoy climate control, directional air vents, two cupholders, netted map pockets and reading lights.

My six-year old was happy with the amenities and lower ground clearance because he felt comfortable and had his independence.

The boot offers a good capacity of 480L and the aperture isn’t too narrow, so you can comfortably access items if they roll to the back.

I had plenty of room for my little family’s needs but if you’re a larger family, you may need to get strategic with gear storage.

Being a base model, you do miss out on a powered tailgate, which is a shame but not too much of an issue given this is a sedan and the lid isn’t heavy.

There’s also no spare tyre or even a puncture repair kit but you have run-flats, so you should be able to limp to a service centre if need be.

If you’re buying a Mercedes-Benz S-Class there’s a good chance you’re more interested in the back seat than the front: you could be buying it for a business, or you could like to be driven around - and there are definitely worse places you could be.

We would suggest, though, that the best place you could be if that’s your caper is in the back of a long-wheelbase S-Class model, which has extra legroom. 

And if you happen to be in a LWB model with the 'Business Class Package', you’ll enjoy two individual rear seats rather than a three-seat bench, folding tables for your bento box or laptop, and an ‘executive seat’ on the passenger side that features a foot rest and allows you to slide the front seat forward to liberate more room. Deluxe. 

No matter if you are in one of the stretched models demarcated as such by the ‘L’ suffix or not, you will enjoy excellent seat comfort and good head- and shoulder-room. Legroom in the regular models isn’t as plentiful as you might expect: much more affordable cars like the Hyundai Sonata give the S-Class a run for its money in that regard.

There are good storage options for odds and ends, with the back seat featuring a fold-down armrest with pop-out cupholders and a storage box, as well as map pockets - and the boot space varies depending on the model, but the S 350 d has a 510-litre cargo capacity (VDA). All four doors have bottle holsters, and a bit of extra room besides. Of course there are rear-seat air-vents, and if you’re kids are lucky enough to ride around in a S-Class, the two ISOFIX/three top-tether points will be welcome.

Up front there are two cupholders between the seats, and a new wireless phone charger in the centre console (Qi compatible phones only). There are two USB ports as standard in most models, while models with the rear seat entertainment package fitted get rear USBs. 

The huge screen that runs across two-thirds of the dashboard has seen the noticeable join marker removed for this update, with the monitors being upgraded to a higher resolution and the graphics have been reworked, too. The codpiece-style controller of the Comand media interface remains, and while it still isn’t as simple as other controllers, it is reasonably easy to get used to. 

So … what about Beyonce? 

She comes in as part of the Energizing Comfort Control system, which is standard in some models and a $1400 option in those that don’t have it fitted. 

Essentially it allows you to choose between different set moods: 'Joy', 'Freshness', 'Vitality', 'Warmth', 'Comfort' and 'Training', the latter of which offers three different stretching/exercise programs that last for 10 minutes to stop fatigue. The instructions are given by voice over the sound system.

Each of the moods will adjust the temperature and ventilation (the Freshness setting offers ‘gusts’ of fresh air as if you’re at the beach!), ambient lighting, air fragrance and intensity, and the massage function for the seats. And the music bit - there are predefined songs the system can cue up to suit the mood, or it can identify songs on a hard-drive or USB that suit the programs by analysing the tempo of the tune. Amazing, right?

The new steering wheel looks a lot sportier than the one in the pre-update car, and it has finally done away with the awkward cruise control stalk in favour of steering wheel buttons for the adaptive cruise control system.

If you can call a car that starts near two-hundred grand good value, then you have much more money than I do. But there is no escaping it: the new S-Class 2018 range is better value than before.

The starting point in the range is entry-grade S 350 d, which is $195,900 plus on-road costs. 

Standard kit for that model includes 19-inch alloy wheels, leather trim, heated and cooled front seats, nappa leather-wrapped steering wheel, those great new headlights and the new ambient lighting system, a panoramic sunroof, head-up display, dark brown 'Eucalyptus' trim, auto-dimming rear-view and side mirrors, a wireless phone charging system, keyless entry and push-button start. The entire S-Class range now gets auto-closing doors and an electric boot lid, too.

The media system in the S 350 d includes sat nav with traffic monitoring, a 13-speaker Burmester sound system, digital TV, DAB+ digital radio, Apple CarPlay and Android Auto, and the 'Comand Online' system with internet capability.

Next up the model range is the S 400d L (at $222,500), and the S 450 L ($227,500) - both of which are specified identically. Over the base model car they feature the extended wheelbase, as well as electronically adjustable rear seats with memory function, side window blinds, a rear blind, rear climate control, and 20-inch wheels. 

The S 560 sees the price head north to $270,000 (for the short-wheelbase model, which loses the abovementioned stuff in the L models), or $295,000 for the S 560 L. It adds the following nice features: nappa leather, brown burr walnut trim, a wood/leather steering wheel, 'Energizing Comfort Control', different (five-spoke design) 20-inch wheels, laminated glass and an anti-theft protection package. The S 560 L has luxury rear head restraints - they’re more like pillows, honestly - an individual rear-seat entertainment system and two wireless headsets.

The top of the regular S-Class model range is the Mercedes-AMG S 63 L, which is a princely $375,000. It builds on the kit offered in the models below, and pushes the sports luxury aspect further, with a full AMG body kit, 20-inch AMG wheels, AMG specific drive programs, AMG brakes, an uprated exhaust, sports steering and retuned suspension. Inside there are model-specific elements, special wood trim, front seats with active bolstering, and heated and ventilated rear seats.  

If you’re shopping at this end of the market, then you’ll likely also be tossing up between a BMW 7 Series, or maybe a Bentley Flying Spur. An all-new Lexus LS will arrive in April 2018, and the all-new Audi A8 isn’t far away, either.

The 320i M Sport has the ‘baby’ engine in the 3 Series line-up but the 2.0-litre, four-cylinder turbo-petrol powertrain still delivers on power with a maximum output of 135kW/300Nm. 

This is a rear-wheel drive and has an eight-speed auto-transmission which delivers very smooth gear changes.

Despite having the smaller engine, it can still go from 0-100km/h in just 7.4 seconds.

The big news for the majority of S-Class buyers is the new engine in the S 350d, which is a 2.9-litre in-line six-cylinder turbo-diesel with 210kW of power and 600Nm of torque. It has a nine-speed automatic and is rear-wheel drive (RWD).

That same diesel engine is wicked up in the S 400d L, with that model churning out 250kW and 700Nm, and remains rear-drive with a nine-speed auto.

The petrol model range is opened by the S 450 L with a 3.0-litre six-cylinder twin-turbo mill producing 270kW/520Nm. Again, nine-speed auto, RWD.

The S 560 and S 560L run the same 4.0-litre twin-turbo V8 petrol with 345kW of power and 700Nm of torque. Nine-speed auto, rear-drive - naturally!

The AMG-fettled S 63 has a thumping twin-turbo 4.0-litre V8 petrol engine with 450kW and 900Nm, with a nine-speed MCT multi-clutch auto and - you guessed it - RWD.

In a world with rising fuel prices, the efficiency of this decently powered sedan should excite you.

The official combined fuel cycle is 6.5L/100km. Real world testing saw my figure at 7.4L/100km after a mix of open-road and urban driving this week.

I thought that was great for how hard I drove it and for the power, you won’t be wincing when you put your foot down. I would expect it to be higher in an urban setting.

The 320i has a 59L fuel tank and based on the official combined cycle figure, you should get just over 900km of driving range, which is great, especially if you do 'roadies' like me!

The diesel models are - unsurprisingly - the most frugal in the range, with the entry-level S 350 d using a claimed 5.4 litres per 100km across a range of disciplines.

The S 400 d L - which uses a higher-output version of the same diesel drivetrain as the model above - uses only a minuscule amount more: its claim is 5.5L/100km. 

The most frugal of the petrols is the S 450 L, with its six-pot petrol twin-turbo using a claimed 8.4L/100km.

Every model has stop-start - including the AMG - and the V8 petrols also feature cylinder deactivation when in 'Eco' mode.

That cylinder deactivation system helps the S 560 achieve an incredibly low claimed consumption of 8.5L/100km. So does the longer, slightly heavier S 560 L.

The higher-out Mercedes-AMG S 63 L uses 9.0L/100km, according to its claim. Amazing for the outputs of the engine.

There's a lot that I like about how this performs but a highlight is how eagerly the car responds when you accelerate.

However, it’s not unbridled power. There’s no bucking at the front or shuddering through the steering wheel. It’s controlled but still very fun.

The lower centre of gravity and coupe-like height of this does mean it handles corners well and the bolstered seats hold you firmly into place, meaning you can be free to drive this a little harder than you might normally. Which I did and can confirm it handles itself well.

This has the M Sport suspension, which means it’s stiff, but you feel very connected to the road.

You do get a lot of talk-back from bumps in the road but unless you hit a big pothole, you never feel rattled by them.

But it is a harder ride than other luxury models, which doesn’t bother me as I like the handling, but if you want limo-like comfort, look elsewhere.

The cabin is very nice to spend a lot of time in and relatively quiet, even at higher speeds.

The 11.4m turning circle and sleek dimensions makes it very handy to park, even in tight car parks. The nose is long but the front and rear parking sensors take out any ‘will I make it’ moments and the super clear reversing camera is great. 

Smooth. It wasn’t even because I’d chosen the Energizing Comfort Control mood to elicit that vibe. It’s smooth - and so it should be.

Whether it’s the near-silent new six-cylinder diesel, which hauls the near two-tonne sedan along with less fuss than a medical centre receptionist dealing with a room full of coughing patients. There is no fuss. You just hand over control to the engine, and trust it will get you where you need to be.

The V8 petrol in the S 560 also has a bit of a silent killer vibe to it. There’s perhaps not as much noise as a V8 fan might want, but the mumbo is there, and in both cars the gearshifts are sublimely timed and super smooth.

Admittedly, the stiff-sided run-flat tyres on both the 19- and 20-inch wheels can exhibit a slight terseness over sharp edges, but when it comes to rolling over pockmarked surfaces or rougher country backroads, the ride offered up by the air suspension with variable dampers is superb. Put it in Sport mode and it stiffens up to the degree you’d expect, but Comfort is no doubt the best place to be.

The steering is super light but accurate, meaning it’s easier than you’d think to pilot this behemoth of a sedan through corners. The grip on offer is excellent, too, even if traction can be an issue - I had a full couple of seconds of strobe light action from the traction control light when I buried the throttle in the S 560. 

I didn’t get a chance to drive the six-cylinder petrol S 450 L, or the S 400 d L. And, I’m really sad to report, there was no opportunity to drive the AMG S 63 L, either. 

But the overall feeling of the updated range is that it remains a deluxe and delightful limousine - whether you have the good fortune of being in the driver’s seat or not.

Easily one of the safest cars, if not the safest car, on the road today if technology is anything to go by. Well, we can’t go by a crash test score, because the S-Class hasn’t been crashed by EuroNCAP or ANCAP. So I can’t really give it a 10/10 for safety…

But when the standard safety kit list is as lengthy as the S-Class’s, it seems a safe bet. Items fitted include a 360-degree camera system, parking sensors front and rear, auto emergency braking, active blind-spot monitoring, active lane-keeping assist, adaptive cruise control with active steering assist, drowsiness detection, crosswind assist, and pedestrian detection with evasive steering assist (which allows you to turn the wheel harder to avoid impact with a pedestrian).

Plus there are other items like the company’s Pre-Safe crash detection system which can flash the car’s hazard lights at other road users, and tighten the occupant’s seatbelt in anticipation of being hit. And if that happens, there are eight airbags (dual front, front side, rear side, curtain).

The 320i comes with a five-year/unlimited km warranty, which is standard for this class.

You can choose between a three- or five-year capped-priced servicing plan. The five-year plan costs just $2150, or $430 a year, which is competitive for this class.

Like other BMWs, servicing intervals are condition-based, with the car letting you know when it needs to be serviced.

Mercedes-Benz offers a standard three-year/unlimited kilometre warranty.

Servicing is due every 12 months or 25,000km on all engines except AMG drivetrains, which require servicing every year or 20,000km. 

Mercedes-Benz has a (pricey!) capped-price servicing plan. The standard diesel and petrol models in the S-Class range cost $596 for the first service, and $1192 for the second and third visits. The costs for the sole AMG model is $736 for the first service, then the second and third visits are $1472 per.