2023 Genesis GV70 vs Mazda CX-5

What's the difference?

Like its Genesis GV60 and Electrified G80 stablemates, the Electrified GV70 leverages the advantages of an electric powertrain perfectly. It’s refined, eye-widening rapid when you need it to be, highly specified and sharp value in its class. Impressive efficiency, top-shelf safety, thoughtful practicality and a 10/10 ownership package make this a compelling luxury SUV proposition.

Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.

Despite being far from the most modern option on the market, I'm surprised to see how well the CX-5 is holding up, particularly compared to more recently launched rivals when it comes to driving dynamics and cabin ambiance.

In fact, this car still feels so up to the task it's hard to believe Mazda is already moving its styling upwards and onwards with spiritual successors on the way like the CX-50 and CX-60.

For now, it's hard to go wrong in the CX-5 range, and actually, the Touring Active is the value pick of the bunch if you're willing to do away with certain small luxuries which this design feels like it should have.

If you’re new to the party it pays to make a big entrance, and Genesis Chief Creative Officer, Luc Donckerwolke and his design team have applied a distinctive look and feel across the brand’s emerging range.

The two-tier, split headlight (and tail-light) treatment stands any Genesis apart, as does the diamond quilted grille and lower vent.

A combination of smooth, aero-influenced curves and harder keylines define a neatly proportioned SUV. Big snowflake-style 20-inch alloys fill the arches nicely and an angular (third) side window into the cargo section reflects an almost fastback sweep to the rear of the roof.

A quoted coefficient of drag figure of 0.29 is impressively slippery for a five-seat SUV measuring just over 4.7 metres long. And it’s worth calling out the most common mis-attribution for Genesis models that have passed through CarsGuide garage so far is that they’re a Bentley, and not just because the brand logo has wings.

Inside, the look and feel is relatively restrained but premium and visually interesting, with a dual-level dash design topped by a broad, 14.5-inch multimedia display and the heating and ventilation controls housed within a neatly curved fascia panel.

A simple, raised binnacle surrounds the 12.3-inch digital instrument cluster, while quilted Nappa leather on the seats, more genuine hide on the dash, doors and steering wheel, as well as suede headlining and ambient lighting enhance the top-shelf vibe.

One niggle is that I occasionally confused the two rotary controllers on the centre console, one managing multimedia, and the other, the transmission. Maybe it’s the length of my forearms, but more than once I found myself reaching for the larger media dial (placed ahead of the gearshift) when I wanted to switch gear positions. Likely something familiarity would fix.

What has always sold the CX-5 is its understated but upmarket-looking design. Even after all these years it oozes cool with its big trend-setting and deeply three-dimensional honeycomb grille, tasteful chrome highlights, and sleek light fittings, which of course are all elements now emulated by other brands.

The recent update brought with it new shapely LED lights front and rear, a tweaked face, new wheel designs and some updated features for the interior.

Meanwhile, this Touring Active grade scores some bright green touches inside and out, as well as additional silver trim pieces and gunmetal wheels.

Inside it's still hard to believe Mazda manages to make a car look and feel this good at the price. It's not hard to imagine someone test driving a Toyota RAV4 and subsequently being blown away by the premium look and feel of the CX-5.

The Lego brick neon green highlights in the interior of the Touring active, which form part of the vent surrounds and work their way into the seat trim, bring an unusually youthful flair to the usually serious Mazda cabin, but they won't be for everyone.

Other highlights include a tasteful smattering of silver trim, a blend of soft-touch materials in the dash and doors, and a more subtle approach to multimedia than many other brands, with low-set screens far from the driver.

At just over 4.7m long, 1.9m wide, and a bit more than 1.6m high, the Electrified GV70 is a substantial machine and interior space is generous.

Plenty of head and shoulder room up front and a close to 2.9m wheelbase means there’s lots of space for those in the back, as well.

Sitting behind the driver’s seat, set for my 183cm position, I enjoyed ample head and legroom, and the car is broad enough that three full-size adults will be okay on short journeys, but would be best for two grown-ups or three (cooperative) kids on longer road trips.

Storage in the front includes a decent glove box (although a phone book-sized owner’s manual folder takes up much of it), two big cupholders and a lidded device charging bay in the centre console, a large storage box between the seats (that doubles as a centre armrest), and big bins in the doors, with plenty of room for large bottles.

Move to the rear and standard three-zone climate control means there adjustable vents and temperature adjust for back seaters, as well as netted map pockets on the front seat backs, door bins, again with enough room for bottles, and two cupholders in the fold-down centre armrest.

Thoughtful touches include electric slide and recline controls on the centre side of the front passenger seat backrest so those in the rear can give themselves more space as required, as well as a two-way (manual) backrest recline function for the rear seat itself.

Parents of younger kids will also appreciate the ‘Quiet Mode’ function that mutes audio volume in the second row only.

Power and connectivity options include two USB-A jacks in the front (one for media connection, one for charging only) the Qi wireless device charging pad, and a 12V socket in the centre storage box. There are another two USB-A outlets in the back seat and a second 12V socket in the boot.

Speaking of which, boot space is a more than decent 503 litres (VDA) with all seats upright. Lower the 60/40 split folding rear seat and that number grows to 1678L, and there are six anchor points for securing loose loads. There’s also a handy 22-litre front cargo area under the bonnet.

The power tailgate works hands-free and features adjustable height and speed, and those keen on towing will be pleased to see a 1.8-tonne braked trailer capacity (750kg unbraked) with trailer stability assist included.

Don’t bother looking for a spare of any description, though. A repair/inflator kit is your only option.

As one of Australia's most popular mid-size SUVs, you'd hope the CX-5 is up to family duties, and the good news is it mostly aces the brief.

Up front, there's plenty of room for adults, with a good amount of adjustability, and great visibility despite a relatively high belt-line and dash.

The seats in this Touring Active grade are manual adjust only, which may be a downside for some, while the blended seat trim of ‘Maztex' synthetic leather and suede isn't my preference.

I'm more in favour of a basic cloth seat, which will be much easier to clean and will probably wear better, or the lovely real leather seats which appear on higher grades.

Nicely-sized bottle holders appear in the doors and centre console, and the latest update also brings a wireless charger under the climate unit, to match the wireless phone mirroring.

On the topic of phone mirroring, Mazda has taken the commitment to dial-operated systems to a fault.

The multimedia screen, perched atop the dash, is not a touch unit, and is instead operated only with the centre dial.

This dial is fine for operating Mazda's relatively straightforward software, but is downright clumsy when it comes to flicking through menus on Apple CarPlay, in particular.

Still, I appreciate the very straightforward climate panel, which consists of physical buttons and dials for all of its controls. Far preferable to the trendy touch panel, or worse, multimedia-screen interfaces on some rivals.

The rear doors open nice and wide, making it easy to fit child seats, and room back there is more than sufficient for adults in the outer two rear seats, as well.

I had plenty of legroom and headroom behind my own driving position at 182cm tall.

The quality trims continue in the doors, and there's a large bottle holder in each one, alongside a further two in the drop-down armrest.

Interestingly, this part also has a flip-open tray with two USB 2.0 connectors, a tidy way to get power to the rear passengers, but one which can't be used if the middle seat is occupied.

There are no additional outlets on the back of the centre console, although there is a set of air vents back there.

The boot measures in at 438 litres, which is not on the larger end for the mid-size SUV space, and may cause some families to run into issues, particularly if they need to carry a pram on top of regular luggage.

As it is though, it fit our CarsGuide demo luggage set with minimal room to spare. There is a space-saver spare wheel under the floor.

Since it arrived Down Under in 2022, the updated CX-5, thanks in large part to its ongoing popularity, is available in a long list of confusingly labelled variants.

To be precise, there are now 11 different versions of this SUV, two basic front-wheel drive variants, and nine all-wheel drive models with three different engine options.

Confused? Me too. To cut to the chase with the Touring Active, though, it's the third cheapest all-wheel drive version, featuring the least powerful of the three engine options.

For roughly the same money you can get into a base model Toyota RAV4 GX all-wheel drive hybrid, or mid-grade all-wheel drive versions of the Hyundai Tucson (Elite) or Kia Sportage (SX+), although I would argue none of those options have quite the visual appeal of our Mazda.

Standard equipment on the Touring Active grade includes 17-inch gunmetal alloy wheels, ‘Maztex' synthetic leather and suede interior trim, a new-for-the-update 10.25-inch multimedia screen with dial control (more on that later), a semi-digital instrument cluster, updated navigation system, and wireless phone charging to match the wireless Apple CarPlay and Android Auto.

There's also dual-zone climate, and re-designed LED light fittings front and rear.

Despite the swish look, there are things missing here. For example, my partner was surprised the seats were manually adjusted in a car which looks this nice inside, and I have to agree.

Plus, you have to spend significantly more to get into a version with the turbocharged engine. There's also no sunroof at this grade, nor is there a powered tailgate.

The electrified GV70 is powered by two permanent magnet synchronous motors; one on each axle.

They each produce 160kW/350Nm in ‘normal’ operation, their combined output quoted as 320kW/605Nm. But press the steering-wheel mounted ‘Boost’ button and those numbers tick up to 360kW/700Nm for a 10-second burst of extra performance.

Transmission is via a single-speed reduction gear front and rear, while the drivetrain is tuned for rear-wheel drive bias, and features a ‘Disconnector Actuator System’ that can decouple and reconnect the front motor and drive shaft in line with driving conditions. The switch between RWD and AWD is designed to maximise efficiency through reduction of transmission losses.

For such a contemporary looking car, things feel a little dated when it comes to engine tech.

Rather than employing a fancy hybrid or downsized turbo unit with a tricky transmission, Mazda relies on a regular 2.5-litre four-cylinder engine, mated to a traditional six-speed torque converter automatic transmission.

The engine produces 140kW/252Nm, hardly on the high end for the segment, and it needs to drive all four wheels.

If this doesn't sound like enough punch for you, there's also a 2.2-litre four-cylinder diesel engine (140kW/450Nm) available on the Touring Active grade, but it carries a roughly $3000 premium.

Power is provided by a 77.4kWh Lithium-ion battery, configured as a flat pack sitting under the floor and putting out a solid 394kW. Claimed driving range is 445km.  

The official Genesis energy consumption number is 19.9kWh/100km, and over a mix of city, freeway, and some B-road diving on the roughly 300km launch drive program we saw a dash-indicated figure of 18.1kWh/100km. Not bad for a 2.3-tonne, five-seat SUV, and regen braking, including single ‘i-Pedal’ operation, makes a useful contribution along the way.

A 400V/800V ‘multi-rapid’ charging system allows use of various charging set ups without the need for an additional converter, and the plugs are Type 2 for AC and CCS Combo2 for DC.

Genesis says charging from 10 to 80 per cent battery capacity takes around 18 minutes when plugged into an ultra-rapid 350kW DC charger. 

Drop the input power to a more typical 50kW fast charger and that time grows to 73min, while a 10.5kW AC charge blows out to just under 12 hours. Use the ‘Emergency’ charging cable connected to house power and you’re staring down the barrel of more than 34 hours.

In terms of charging costs, for the first five years of ownership that’s potentially academic because Genesis EV buyers are given the choice of a five-year subscription to the Chargefox network (currently Australia’s largest) or an AC charger and installation.

Also worth noting, ‘Vehicle To Load’ (V2L) capability means you can plug in things like a laptop inside the car as well as camping or work equipment from the outside.

As you'd imagine, a 2.5-litre engine with no electrical or turbocharged assistance can punish you at the fuel pump.

While the hybrid RAV4 has managed to bring fuel efficiency as low as 4.8L/100km to the mid-size SUV space, our Mazda has a comparatively high official combined efficiency of 7.4L/100km.

After 400km of driving in real-world suburban conditions, my test car consumed 9.0L/100km, decidedly higher again.

Thankfully, the CX-5's relatively low-tech engine is capable of consuming entry-level 91 unleaded. It is only compliant with Euro 5 emissions standards, and has a 58-litre fuel tank.

Using the official economy figure, driving range comes in at just over 780km.

Quiet, smooth and powerful, the Electrified GV70 incorporates a range of tech features to enhance the natural attributes of its dual-motor set-up.

Not surprisingly, low noise levels are an inherent EV trait, but Genesis adds active noise control and acoustic laminated windscreen and door glass to create a serene interior environment.

Suspension is a strut front, multi-link rear design, with the impact of the battery pack’s lowdown weight managed via the ‘Road-Preview adaptive Electronic Control Suspension’ system.

The set-up uses a front windscreen-mounted camera to scan the road ahead and optimise the electronically-controlled suspension’s tune on the fly. It works beautifully.

There are four drive settings - ‘Eco’, ‘Comfort’, ‘Sport’, and the custom 'My' mode, the latter allowing personalisation of the motor, steering and suspension.

But, no matter which mode you’re in, this GV70 is fast. Claimed 0-100km/h acceleration time is a rapid 4.8 seconds, but press the steering wheel-mounted Boost button, for a 10-second burst of extra performance, and that time drops to a properly quick 4.2 seconds.

On the move it’s the equivalent of a ‘push-to-pass’ button, adding extra urgency for safe overtaking and lane changes.

The front seats proved comfortable on long stints, although it was disconcerting the first time the ‘Ergo Motion’ massage function kicked in automatically after one hour behind the wheel. I’m sure that setting can be altered but it took me by surprise.

Steering assistance is variable and road feel is good. In fact, the car feels lighter and more responsive in cornering than its 2.3-tonne weight would suggest.

If you really want to push through your favourite set of bends a torque vectoring system, using a combination of braking and torque control, keeps understeer in check, and the 20-inch rims are shod with grippy Michelin Pilot Sport EV rubber (265/45).

In slower going on loose surfaces like dirt or snow an ‘e-Terrain Mode’ manages drive distribution between the front and rear axles to maximise stability and traction.

And as well as the regenerative braking functionality on-board the physical braking spec is impressive with big ventilated rotors (360mm fr / 345mm rr) and four-piston monobloc fixed calipers at the front, and single-piston floating units at the rear.

They can be a bit sharp in low-speed maneuvering but proved progressive and strong at highway speeds. A big plus for those hooking up the van, boat or horse float.

Speaking of low-speed maneuvering, despite the GV70’s sizeable footprint, parking is straight-forward thanks to proximity sensors front and rear, an overhead view, and a hi-res reversing camera.

If you've driven any Mazda in the last decade or so, this latest CX-5 won't throw up any surprises. The drive experience adheres to the sporty, firm and purposeful ethos which Mazda has cultivated over a long period of time.

This is defined by nice accurate steering, an overall light and springy feel for the car, and a firm ride.

While the engine has to push harder than some in this class to move along its mid-size bulk and the demands of all-wheel drive, it's still a comparatively fun family SUV to drive.

Especially when compared with the comfortable-but-tame RAV4, and perhaps overly tech-y turbocharged dual-clutch versions of the Tucson and Sportage.

In this way, the Mazda's old-sounding powertrain may be an advantage. In particular, the six-speed automatic transmission is smooth and predictable, great for family buyers and won't throw up any surprises, particularly for those coming out of older vehicles equipped with similar components.

For its most recent CX-5 update, Mazda has tweaked the suspension further, which has thankfully gone a long way to taking the edge off the once too-hard ride.

It's still a firm and reactive SUV, though, amongst the more entertaining to drive in the segment.

There are no optional pieces of safety equipment in the CX-5 range, and thankfully the active systems are minimally invasive for the driver, too, letting the drive experience shine further.

Standard equipment includes auto emergency braking (works high speed going forward, and low speed in reverse), lane keep assist with lane departure warning, blind spot monitoring with rear-cross traffic alert, traffic sign recognition, as well as adaptive cruise control and front and rear parking sensors.

As a bonus, there's a nice high-def reversing camera, although you'll have to spend more for the 360-degree version, and a tyre pressure monitoring sensor, too.

The CX-5 has five airbags, dual ISOFIX and three top-tether mounting points across the rear row, and maintains a maximum five-star ANCAP safety rating from when this generation launched back in 2017.

Several decades ago, Lexus repositioned the local luxury car market with an unprecedented focus on the ownership experience. It woke the established players from their post-purchase slumber and things have never been better for luxury car owners. More recently, Genesis has entered the customer benefits arms race with its heavy artillery blazing.

Purchase an Electrified GV70 and it will be covered by a five-year/unlimited kilometre warranty (now the norm in the luxury segment), with eight-year/160,000km cover for the battery.

Then, under the umbrella of ‘Genesis Service Concierge’ you’ll also receive five years complimentary servicing with the choice of a valet pick-up and return, or a courtesy vehicle.

You can also factor in 10-year 24/7 roadside assistance and complimentary nav map updates for the same period.

Throw in a choice of a five-year Chargefox subscription or home A/C charger and installation and things are looking pretty much pain-free for at least the first five years.

It must be said the Lexus ‘Encore’ program adds extra layers in the form of rewards and access to exclusive events. But the benefits similar to the Genesis perks listed above are limited to three years and only owners of top-tier Platinum-eligible models pick up the full package. 

Mazda keeps things simple here with five years of warranty, five years of roadside assist, and a five-year capped price service program.

For the latest update, the service intervals have been pushed out from 10,000km to 15,000km and 12 months, and the average cost works out to be $423 per year for the 2.5-litre petrol engine option as tested.

This is not the cheapest servicing in the segment, but it's not unusually expensive, either.