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What's the difference?
When is an AMG not really an AMG, but still a fitting homage to the models that built the brand?
The new E 43 is the eighth '43 after the SLC 43, GLC 43, GLC 43 Coupe and four C 43s, all of which arrived last year, and plugs a mighty gap between the mainstream E-Class line-up and the upcoming full-house E 63 S, while forming an almost exact philosophical fit with the E 36 and E 55 that helped put AMG on the map in the 90s.
How? Unlike the angry dinosaur V8 growl, supercar-like performance and generally hardcore demeanour we love about the current top-level models, the E 43 is more of a rapid grand tourer than a four-door supercar. Which is kind of what the AMGs of old were, before they sprouted exhausts from both sides and became more menacing than Mercedes.
The E 43 still boasts a muscular 295kW/520Nm from its twin-turbo V6 and all-wheel drive, but cloaks it all in an air-suspended package that's barely distinguishable from the AMG styling pack available from the base E 200 up.
It's priced $20,000 higher than the E 400 but still around $90,000 less than the E 63 S that arrives in June, and does nothing to dissuade the notion that Mercedes makes a car for almost everyone. And we're glad they do, particularly when the latest addition boasts a 4.6s 0-100km/h claim that would trump most mid-engined supercars of the 90s.
It also promises to be a star-badged alternative to the new BMW 540i, Audi S6 and even the Lexus GS F.
While the Mitsubishi ASX has long established itself as a compact SUV fan-favourite, its rivals are becoming better specified and even more affordable, like the Kia Seltos, GWM Haval Jolion and MG ZST.
There's a long-running joke that the Mitsubishi ASX is the oldest 'new car' on the market with technology that hasn't had a makeover in close to a decade.
Is the cool new Street package for the ES base model enough to lift its competitive edge?
If you want a fast Benz but your other half prefers genuine comfort and doesn't like the sound of NASCAR, this is your solution. It's an opulent luxury saloon by default, but with proper performance and personality just the flick of a switch away.
We know the E 63 S will be sharper and 1.2s quicker to 100km/h, but it will also cost another E 200 more, and feel like a performance car ALL the time. The E 43 doesn't, which is just brilliant.
The Mitsubishi ASX ES Street can more than handle being an urban dweller. The Street style pack makes this model stand out and the cabin is practical enough that it’s a good alternative for smaller families in the city. I get why the ASX is popular and I like the basic and traditional nature of this model on most fronts but not for the safety and tech. Not in this day and age against all of the well-equipped rivals it faces.
Unlike the bulging wheelarches and gaping gob of the new E 63, the E 43 uses discrete flourishes to distinguish it from the regular AMG-pack E-Class.
Most obvious are the more aggressive 20 x 8 and 20 x 9 'RTO' wheels, but if you look closely it also scores subtle black winglets on the outer edges of the front bumper openings, a single bar grille insert, boot lip spoiler and black split exhaust tips.
Hiding within those wheels are upgraded 360mm brakes at all corners, with four piston calipers up front and single at the rear.
On the inside, the E 43 steps up to perforated leather and 'Dynamica' pseudo suede seat trim but the fronts appear to be the same comfortable shape as the regular AMG pack seats. Aside from a smattering of AMG badges, that's about it. Like the outside, it looks a little bit sporty, but luxury is the focus.
The ES Street doesn’t change the ASX fundamentals but it is styled differently and the Street package adds a black front spoiler and tailgate protector with red accents, black door handles, stainless steel door scuff plates, and decals across the side panels and rear.
The interior sees almost no changes from the ES grade but the traditional plastic gear shifter and steering wheel are swapped out for an aluminium and leather-trimmed gear shifter and leather-wrapped steering wheel, which is a nice upgrade.
The dashboard is headlined by the tried and true (and old) 8.0-inch touchscreen multimedia system but this is a vehicle that likes tradition.
You have lots of physical buttons, dials and even a handbrake. There’s no push-button starter or digital instrument panel. If you want to move or change something, it’s going to be manual adjustment. It’s basic but there is something charming about that.
Like all E-Class sedans, the E 43 has amble room for four large adults to travel comfortably. Everyday practicality is well considered with dual cup holders front and rear with bottleholders in each door, map pockets and ISOFIX child seat mounts in the outer rear positions. Boot capacity is a useful 540 litres.
Like all AMG performance models, the E 43 forgoes run-flats or a spare tyre in favour of an inflation kit.
The size of the cabin is the most practical aspect of it and it is spacious for the class. Both rows enjoy decent head- and legroom and it's fairly easy to get in and out of from the front row but the back row has narrow door apertures.
The cloth seat upholstery on the seats looks nice but fatigue can set in early on a long trip due to a lack of lumbar support for the front and a lack of heavy padding overall.
The individual storage up front is great for the class with a deep middle console and glove box, two big cupholders, as well as a large drink bottle holder in each door. There is also a storage tray in front of the gear shifter for smaller items like a phone or sunnies.
Storage is minimal in the rear with two cupholders in a fold-down armrest and one single map pocket... and that's it for amenities in general. There's no directional air vents or USB ports in the back.
However, there is plenty of room for two car seats, if you had a couple of kids in tow.
Technology feels and looks outdated with the only charging options being two USB-A ports and two 12-volt sockets up front. It would be nice to see faster USB-C ports and a charging pad for the price.
The 8.0-inch touchscreen multimedia system hasn’t changed. It’s simple to look at and operate. It can catch the light, which makes it hard to see at times while on the go but is otherwise responsive.
It’s easy to connect to the wired Apple CarPlay and Bluetooth but the phone call quality was hit and miss. Sometimes it sounded tinny and sometimes it crackled.
Rounding out the cabin, the boot offers good capacity for the class at 393L and you can bump it up to 1193L if you fold the rear row. The boot aperture is wide and the level loading space means it’s super easy to fit larger items in.
The rear row also has a 60/40 split and there’s a space-saver spare tyre underneath the floor. While the ES Street doesn’t get a powered tailgate, the lid isn’t heavy to operate.
At $159,900 the E 43 sits exactly $20,000 above the E 400. As you'd expect it comes fully loaded with comfort and convenience features, including a choice of black, brown or beige nappa leather, 'Air-Balance' cabin scent and air filtration system, tinted windows, panoramic sunroof, head-up display and a 13-speaker Burmester surround sound audio system.
Like all new E-Classes, the E 43 also comes with the brilliant Drive Pilot suite of active cruise control and lane guidance tech that permit semi-autonomous driving, including the ability to change lanes. More sculpted AMG front seats and a Dynamica pseudo suede-trimmed steering wheel are available as a $3076 option, but it's worth noting that the seat upgrade eliminates the PRE-SAFE impulse side function that moves passengers toward the centre of the car when a side collision is anticipated.
There are six grades for the ASX and our test model is the ES with the Street accessory pack which makes it $30,490 before on-roads costs. That’s $2500 more than the standard ES and you’re only getting styling changes on a grade that sits second from the entry-level model.
The ES Street is more affordable than the better-specced Kia Seltos Sport (FWD) which sits at $33,050 MSRP but compared to its Chinese rivals, it’s starting to feel pricey. The MG ZST Vibe is priced from $26,490 MSRP and the GWM Haval Jolion Lux from $28,790 MSRP - both of which have more features and safety equipment installed.
Standard equipment for the ES Street includes an 8.0-inch touchscreen multimedia system with wired Apple CarPlay and Android Auto, Bluetooth as well as AM/FM and digital radio.
The ES Street also features a reversing camera, LED headlights and daytime running lights, LED front fog lights, 18-inch alloy wheels, and a space-saver spare wheel. There are two USB-A ports, manual air-conditioning, and black cloth upholstery.
The Street package adds a black front spoiler and tailgate protector with red accents, black door handles, stainless steel door scuff plates, aluminium and leather-trimmed gear shifter and leather-wrapped steering wheel instead of plastic.
The ES now comes with lane departure warning.
Rather than simply plonking the 3.0-litre twin-turbo V6 from the other '43s in the E-Class body and fettling the tune to edge it ahead performance-wise over the smaller models, the E 43 uses larger turbos to boost power by 25kW but retains the same 520Nm, which is also 50kW and 40Nm greater than the E 400.
Like all current E-Class variants, the engine is backed by Mercedes' very clever nine-speed torque converter auto and follows the E 400 and other '43s by sending power to all corners via the 4Matic all-wheel drivetrain.
The ES has a 2.0-litre four-cylinder petrol engine that produces 110kW of power and 197Nm of torque.
That's plenty enough for urban driving but don’t expect any feeling of zippiness.
The ES Street is a front-wheel drive and has a continuously variable transmission (CVT) but you can option a manual transmission on the base GS grade, if that’s your vibe.
Despite making more power and torque, the E 43 carries the same 8.4L/100km official combined figure as the E 400, but requires more expensive 98RON to achieve it. The E 43 also scores a 14-litre larger 80-litre fuel tank, which should stretch the range between fills by around 167km based on the official figure.
The official combined cycle fuel consumption figure is a low 7.6/100km and my real-world use came out at 9.1L after a fair mix of urban and open-road driving. While not super surprised with the outcome, I was hoping for better efficiency.
Based on the official combined fuel cycle and 63L fuel tank, expect a theoretical driving range of up 829km – which is great for such a small SUV.
Working our way out of Melbourne via its network of motorways, there's little aside from perforated leather and Dynamica faux suede seats to tell us we're aboard something a bit more special than most E-Classes.
Left in Comfort mode via the console-mounted drive select toggle, the engine delivers a creamy urge with max torque available from 2500rpm, the transmission is silken and the ambience is very E-Class.
On the country roads beyond Melbourne's urban limits, you can tell you're riding on 20-inch wheels with limited sidewalls, but it's all entirely liveable and still very Mercedes.
Flick it over to Sport mode and it's much the same, but confronted with the bitumen rollercoaster that is Chum Creek Rd (look it up, it's worth it), we felt it was time for Sport +. Race mode is reserved for the full-blown AMGs, but Sport + instantly transforms the E 43.
The steering gets heavier, the exhaust gets louder and the transmission drops at least one ratio, but the dampers also become much firmer which makes it feel at least a couple of hundred kilos lighter than the aluminium-abundant W213 E-Class already is.
The stability control also loosens its leash and surprisingly permits some play from the rear end when you're really pushing under throttle. It is all-wheel drive, but the torque bias favours the rear wheels by a factor of 69:31.
The auto manages to shift quickly and the abundance of ratios means it happens very often. You'd have to be pretty bored to bother with the paddle shifters, as everything responds beautifully to your right foot – including the brakes.
It's very easy to drive very fast and you soon forget you're driving a near-5m long sedan.
The V6's growl will never match a V8 symphony, but it helps to stamp the E 43's individual character. If it made no noise it would be disappointing, but it does well to push a classic V6 bark past its turbos.
The ES Street delivers adequate power to make it feel within the realm of fun in the city but it starts to feel lacklustre once you hit the open road. Put your foot down and the engine whines pitifully but you never worry about not getting there - it just likes to complain.
The suspension is on the right side of firm to get road feedback but not be bothered by it. You will feel bumps but not wince when you go over them.
However, the ASX feels very light when you have heavy winds and the car moves around a lot at higher speeds, which I found to be unnerving at times.
Surprisingly, the ASX offers a pretty refined cabin experience in terms of noise. There is a constant low hum from the engine but wind and road noise aren't too bad and you can easily chat and listen to music without feeling like your senses are battered at the end of a trip.
The ES Street is a fairly comfortable cruiser in tight city streets with responsive steering and a small footprint. This makes it easy to park and while the reversing camera isn’t the best quality, you know where this car starts and ends, so it’s not a big deal.
Like all versions of the W213 E-Class, the E 43 carries the maximum five star ANCAP and EuroNCAP safety ratings. A brilliantly integrated suite of active and passive safety features go well beyond its nine-airbag count, 360-degree parking cameras, rear cross-traffic alerts, and a pedestrian-protecting active bonnet.
At the time of this review, the current model year Mitsubishi ASX has not been tested with ANCAP and is unrated, but all pre-2023 models achieved a five-star rating under the 2016 protocol.
The ES Street has seven airbags, including a driver’s knee airbag, but misses out on the newer front centre airbag we're seeing on newer models.
Standard safety equipment for the ASX ES Street includes forward collision warning, DRLs, hill-start assist, ABS, lane departure alert, cruise control, engine immobiliser, child-proof locking on rear doors, and a reversing camera.
Unfortunately, all of its rivals outclass the ASX on standard safety equipment and this model misses out on biggies like lane keeping aid, blind-spot monitoring and rear cross-traffic alert.
The ASX has ISOFIX child seat mounts and three top tether points but two seats will fit best.
As with all Mercedes passenger cars, the E 43 is covered by a three-year, unlimited kilometre warranty. Service intervals are either 12 months or 25,000km and the first three services are capped at $668, $1356 and $1356 respectively.
The ASX comes with a five-year/100,000km warranty, which can be extended to 10 years/200,000km, provided the vehicle is exclusively serviced by Mitsubishi dealers and on schedule. It's a warranty that is hard to beat, although MG just announced a 10-year/250,000km warranty and that's not conditional on where it is serviced.
The ASX also comes with 10 years of capped-priced servicing and the average cost is $502 per service.
Servicing intervals are reasonable at every 12 months or 15,000km, whichever occurs first.