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If someone came to you and said, “Hey, want to drop $100,000 on this new car? It looks a bit weird, it’s from a brand you’ve probably never heard of, and by the way, it’s fully electric”, I’d understand if you had a hard time coughing up the cash.
And this is essentially the ask with the Genesis GV60. Unlike BMW, Mercedes, or even Lexus, this luxury Korean brand has very little time in-market, and in Australia at least, no rich history to draw upon to lure buyers in.
If the electric era has taught us anything, though, it’s a once-in-a-generation opportunity for new names to get their foot in the door. So, is Genesis putting its best foot forward? Let’s find out.
This isn’t the first, or even second, choice for most people looking for a premium mid-size SUV.
While rivals like the BMW X3, Lexus NX or Merc GLC sell in the thousands each year, only a few hundred Australians have chosen the Genesis GV70.
It’s quite lucky then, that this update has come along because, like its rivals, sales for this model are… well, down.
Can a series of updates, and a big interior refresh help the GV70 fight the turning tide?
It’s still a tall order. There’s no getting around the fact this is a lot of money to part with for a weird looking electric car from a brand so new to the luxury space.
While I wasn’t convinced going in, the way this car unites some of the best attributes of its Ioniq 5 and EV6 relations, while bringing with it such a unique look and feel, has swayed me.
I understand this car a lot better now, and this is maybe the biggest catch; you need to spend some time with this car to decide if it’s for you, because I don’t think it will be for everyone. That said, if you like what you’ve seen or read here, give it a try, you might be surprised by what you find.
The GV70 was already a pretty good thing, and aside from some small annoyances in the new safety tech, the update has made it a better car to drive.
It’s quieter, packs a few more features in, and still looks stylish and stands out on the road.
Even with its price increasing, its value is hard to deny, especially when it comes to post-purchase ownership.
It’s hard to say if the update will entice more customers away from rivals, but the GV70 continues to earn its place as Genesis’ most popular model.
All of these features are impressive, but you have to be on board with the way this car has been styled. It’s a tad confronting, with its curvy, bulbous look, and an unfamiliar version of the Genesis face.
It’s not as traditionally appealing as the rest of the brand’s range, and I think it’s a bit risky. Then again, this car has to do something dramatic to slot in alongside the outrageously styled Hyundai Ioniq 5, and sporty Kia EV6 with which it shares its underpinnings.
My take: I’m not sure I love it, but there are bits I like. The ‘deconstruction’ 21-inch alloys look incredible and fill this car’s wheel arches, the Genesis signature light fittings pair nicely with the chrome highlight stripe running down the roofline, and the integrated spoiler accentuates the rear hatch.
What gets the concept car cred is those digital wing mirrors. In my time with the car they attracted the most attention from onlookers, and cement the futuristic Genesis brand theme.
An interesting factor of this car’s design is how small it looks. From the outside it looks a fraction of the size of the Ioniq 5 or EV6, and inside it feels the most like a hatch, despite the dimensions being close between the three siblings.
It may have a tight, low-slung feel, but thanks to its platform, the interior remains expansive. The light theme in our test car helps it feel airy and spacious, although my advice is to go with the darker of the three interior colour themes as it will probably age better.
Either way, the flat floor, low dash, and plentiful window space makes for an open-feeling area.
The floating centre console piece is closest in design and execution to the one in the EV6, but with its own kind of showmanship. It’s finished in a metal casing, with the highlight being the crystal gear selector.
With the car on, it exudes an ambient light and is surrounded by silver, but with it off, it flips over to become a luminescent crystal ball.
One part of me says this is completely ridiculous and over-the-top, but then so are many of the interior elements going into rival vehicles (like the Mercedes ‘hyperscreen’, for example, or BMW’s similar use of crystals for key control items, or the Lexus RZ’s holographic diamond pattern projected into its door frame) which are just as attention-grabbing for the sake of it.
There’s a lot to like, and I think importantly for buyers it’s a unique take.
Genesis has imprinted a lot of its identity in this car’s cabin, which only serves to set it apart from its rival luxury players. It won’t be for everyone, and maybe that’s okay.
If you’re familiar with the GV70 the design changes aren’t going to seem revolutionary, but they do add a bit of subtle distinction.
For example, new 'Micro-Lens Array' headlights come in a slimmer design. Plus they bring more function, like a welcome light sequence.
They flank a tweaked grille with a 'dual weave’ mesh, plus the bumper has been altered for a low, wide look.
Even the Genesis logo is a bit different, now as a flat imprint.
There are new wheel designs, sizing of course depending on variant, as well as whether some of the trim comes in dark chrome or not.
At the back, the exhaust mufflers are hidden behind a redesigned bumper (unless you’ve got a Signature Sport) and there’s a new rear spoiler with lighting that complements the new tail-lights.
Inside, the styling hasn’t changed massively, either.
There are some updated materials and new trim garnishes, but the biggest updates are more functional than visual.
As already mentioned, the front seat is a spacious, open environment, with plenty of practicality offered for occupants.
The floating centre console offers two centre cupholders and a shallow armrest box, and while it doesn’t shift back and forth like the unit in the Ioniq 5, it does have a netted storage compartment underneath.
There are plenty of additional storage areas, including a small bay under the USB-C outlets on the floor, a set of two sunglass holders (one under the climate unit and a second in the roof), large pockets with integrated bottle holders in the doors and an interesting slide-out drawer in place of a glove box.
The back seat feels just as spacious, with plenty of width and a flat floor making it a reasonable proposition for seating three adults across. Headroom is its least appealing dimension, with the roof dipping slightly to allow for the sliding sunroof cover.
Amenities are also plentiful, with adjustable vents in the pillars, a bottle holder in the door card, or a cupholder in the armrest, a further two cupholders in the padded drop-down centre piece, hard shell map pockets on the backs of the front seats, USB-C outlets on the back of the centre console, and a huge netted storage area underneath.
Perhaps the most welcome addition, though, is the full-size household-style power outlet under the rear bench, which lets you use the rear space as a mobile office or a comfortable, air-conditioned place to read while charging.
The boot measures in at 432 litres. It’s on-par for the mid-size SUV segment, but like its Ioniq 5 and EV6 relations, the floor is quite high leading to a wide but height-limited area. To fit the three-piece CarsGuide luggage set, for example, I had to remove the roller cover.
Underneath, there’s a small area for the storage of charging paraphernalia and the tyre repair kit. A tiny frunk also exists, best for the storage of similar items.
Of course, it’s hard not to spot the giant 27-inch integrated multimedia and driver display unit, its OLED screen similar to other plush models in the Genesis and Hyundai range.
While the move to make more functions screen-based rather than using physical buttons can be a little annoying, the system here is still easy to use and there’s a climate control panel, so not too much messing around in menus.
There’s a bunch of other stuff carried over from before, like the huge sunroof and the fact the front seats are heated and ventilated. And they’re proper leather.
From the wireless phone charger to the ambient lighting, the interior is stacked with bits and features that aim to make the cabin feel extra comfy.
The storage and space feels well thought out, there are plenty of places to put things and you don’t feel cramped, even in the second row.
Behind that, there’s a 542-litre boot which is in the same ballpark as the X3, NX and GLC.
For this review we’ve grabbed a top-spec GV60 AWD Performance, and the range has just received an update with some eyebrow-raising new features, which should pair with its dedicated 800-volt electric platform and wacky styling to set it apart from the luxury crowd.
How much are we looking at here? There are just two GV60 variants - a standard all-wheel drive, which costs from $107,100, before on-roads, or this car, the Performance version, which costs from $114,700.
Both grades get the same 77.4kWh battery pack, but only one gets a boosted set of electric motors.
Rivals of a similar size, price-point, and range include the BMW iX3 ($104,900), the just-launched Lexus RZ ($123,000) and the Mercedes-Benz EQC ($128,000).
This immediately makes the GV60 look like good value. Unlike its rivals listed there, it has an 800-volt architecture (allowing record fast charging times), and some unique additions.
Standard stuff at this price is as expected for a luxury vehicle and then some. The GV60 gets 21-inch alloy wheels, full LED headlights, tail-lights, and ambient interior lighting, quilted Nappa leather interior trim with suede roof lining, heated and ventilated front seats with heated rear seats and a heated steering wheel.
There are dual 12.3-inch screens for the digital dash and multimedia suite, plus wired Apple CarPlay and Android Auto connectivity, a head-up display, dual zone climate control, a fixed panoramic sunroof, flush door handles, and even fully digital rear vision mirrors.
Updates for the 2023 model year include a connected services suite, allowing phone app connectivity, emergency assistance, live traffic and weather, EV charging station search functions, voice commands, and a fingerprint scanner for unlocking and starting the car.
Elsewhere, this updated version also gets two additional airbags for enhanced safety, new brake caliper covers, a fine particulate filter for the climate control, and by far the strangest addition, a ‘virtual gear shift’ which makes the electric motors behave as though they have a traditional transmission.
Starting from $78,500, before on-road costs, the entry-grade Genesis GV70 is now $8000 more expensive than before, but is a much higher specification. Pricing now creeps up to $100,000 for the top variant, which used to be a $92,200 offering.
The base model is now all-wheel drive as standard and is called the GV70 Advanced. Two higher variants, Signature and Signature Sport, are available with the same 2.5-litre turbo engine or a turbocharged 3.5-litre V6 which is also carried over.
Key updates to the GV70 include the addition of a large 27.0-inch screen unit that incorporates the driver and multimedia displays.
Wireless Android Auto and Apple CarPlay are also now included, while a climate control touchscreen and over-the-air updates round out the key interior tech changes.
The Signature adds niceties like a Bang & Olufsen sound system, second-row climate control and a scent diffuser and an 'Intelligent Front-lighting System' for the LED headlights.
V6-equipped GV70s also get ‘Preview’ suspension control which predicts road surfaces and adjusts accordingly as well as an electronic limited-slip differential.
The top-spec Signature Sport adds styling changes like dark chrome, larger air intakes, sports seats and a sports steering wheel.
The only cost option in the range is matt paint, for $2000.
Even with the sticker price going up, pricing is pretty darn sharp compared to rivals from Europe where options would start to nudge that figure proper north of the $100,000 mark in high specification.
The two GV60 grades share the same 77.4kWh battery pack. The standard all-wheel drive version offers a combined 234kW/605Nm, while the Performance AWD as tested puts out a massive 360kW/700Nm at its peak, using a temporary ‘Boost’ mode.
Suffice it to say this is more than enough power. It’s more powerful than (at a similar price) the BMW iX3, Lexus RZ and Merc EQC and you’ll need to spend significantly more to get into something which can best it from the traditional luxury space.
Perhaps also consider the Tesla Model Y Performance ($91,400) if going absurdly fast in a straight line is what you’re all about.
While the GV70 is now all-wheel drive only, two engine options remain.
All three variants can be had with a turbocharged 2.5-litre four-cylinder petrol engine that makes 224kW and 422Nm, driving all four wheels via an eight-speed automatic transmission.
It carries over from before the update, as does the twin-turbo 3.5-litre V6 which makes 279kW and 530Nm and uses the same transmission.
The V6 isn’t available in the base Advanced grade, and while its outputs aren’t sky-high compared to the four-cylinder, it has a much thicker peak-torque band.
Driving range for the Performance all-wheel drive is 466km, slightly less than the standard AWD version which can travel 470km between charges.
Again, it’s slightly better than you might expect from its most direct rivals, so an easy win there for Genesis. A 450km+ range is generally enough to be free from ‘range anxiety’ on almost all trips.
One of the reasons the GV60 is able to achieve a better range than its rivals with a similar battery capacity is efficiency. Like other Hyundai Group products, the GV60 is impressive.
Despite its huge power outputs, the official combined cycle energy consumption, according to the more accurate WLTP standard, is 19.1kWh/100km.
And in my time with the SUV, I managed an even better overall number of 18.9kWh/100km over several hundred kilometres of what I would consider ‘mixed’ driving conditions.
Charging is an even better story, with the 800-volt architecture underpinning this car allowing one of the fastest charging times on the market of just 18 minutes (10 - 80 per cent) on a compatible 350kW charger, provided you can find one.
On the far more common 50kW DC units you can expect a 73 minute 10 - 80 percent charge, while on the slower AC standard, the max rate is 11kW, indicating a charge time of around seven hours.
Genesis claims the GV70 will sip 10.3 litres per 100km of driving in four-cylinder guise, or 11.3L for the V6, both tested under the standard combined (urban/extra-urban) cycle.
The GV70 needs at least 95 RON fuel but is E10 compatible, and has a 66-litre fuel tank.
During the launch drive, we didn’t get a chance to properly test fuel consumption but noted the trip computer for the four-cylinder showed 12.1L/100km since its last reset 1400km prior.
With that figure, you could expect to travel about 540km in the four-pot (likely a little less in the V6) before needing to refuel, though theoretically there’s 640km of range in the tank for the four, and 580 in the V6.
As someone who has spent significant time with both the Ioniq 5 and EV6, I wasn’t sure what to expect from the Genesis take on this formula. I’m happy to say, though, I was pleasantly surprised.
Yes, the GV60 is stupendously fast in a straight line, faster than any car needs to be, but it’s the subtleties which have been built into its ride and handling that make it shine.
While the Ioniq 5 is playful and comfortable, but soft enough it’s sometimes boaty, and the EV6 is hard and determined, but at times a tad harsh and heavy, the GV60 does a remarkable job of uniting the best attributes from its siblings.
The ride is hard enough to grant excellent control and a nice feel for the road, whilst still being forgiving over harder bumps and frequent corrugations. I was particularly surprised to feel its soft edge given its giant 21-inch wheels and slinky performance tyres.
An amount of give in the corners and a traction control system which allows a little slip lets you throw the weight of this car around a bit, mimicking the playful feel of the Ioniq 5. Something which you can enhance if you want by toying with the many soundscapes the GV60 offers.
One of the more surprising things which struck me about driving this EV is how relatively compact it feels. It doesn’t feel as though it has the heft of the EV6 nor the expansive feel of the Ioniq 5. Credit to the brand for making a car with the same chassis and hardware having such a distinct feel.
There’s also the bizarre 'virtual gear shift' feature which has been added for this year’s GV60 update. It makes the electric motors behave as though they’re being channelled through a torque converter transmission.
In the ‘automatic’ mode, the car provides revvy feedback and the feel of shifts between gears, while in the manual mode, the speed will be limited and the gear feedback provided by regen when you lift off, until you shift up.
Bizarre. Can I imagine using this in the day-to-day? Not really, it’s a bit annoying after a while. A gimmick, perhaps, to show your friends.
The same goes for the weird digital wing mirrors, although credit to Genesis, I became used to them quickly. I can’t say the same for the comparatively frustrating digital rear-vision mirrors fitted to Audi’s e-tron.
Unfortunately, they're standard in the GV60. I'd prefer they were optional and live without them.
Yes, it’s tech for tech’s sake. In fact, a lot of things in this car seem to lean this way, but underneath it all there’s a solid electric car, one which manages to unite some of the best features of the Ioniq 5 and EV6 while adding the unique look and feel of the Genesis marque.
On the road, the updates might not be immediately obvious depending on which GV70 variant you’re in.
While it was already a capable and comfortable thing, I can’t recall having noticed in the past specifically how quiet the GV70 is when moving, and that’s something the update seems to have improved.
Even on some of the rougher roads, the active sound cancelling and physical noise and vibration improvements are certainly noticeable.
As before, the 3.5-litre V6 is a sturdy unit. It doesn’t feel like it’s working too hard but gets things moving quickly enough that it doesn’t feel lazy, either.
Cars fitted with the V6 also get slightly better suspension, adding to the quiet nature of the cabin and providing a refined ride that Genesis should be proud of.
The four-cylinder needs a little more encouragement, but it’s no slouch, either, even if it doesn’t sound quite as nice or come with the same upgraded suspension.
Dynamically, the GV70 feels a little bit muted, but no less capable because of it. Steering is light and a little numb, but that’s okay, it’s not really trying to be a sports car.
In sharp, twisty roads, the GV70 will let you get away with slightly more than you expect, but once you start approaching the limit will gently let you know you’re headed for danger if you push too much further.
The GV60 comes packed with safety equipment regardless of which variant you pick, and for the 2023 model year, the brand has even added a second set of side airbags for rear occupants, bringing the total count to 10.
Active safety features include the full array of auto emergency braking (works to freeway speed and detects vulnerable road users), lane keep assist with lane departure warning, blind spot monitoring with rear cross-traffic alert (as well as a blind-spot camera in the digital dash), adaptive cruise control with stop and go, safe exit assist and driver attention alert.
With the always-online suite it also includes an emergency call feature in the event of an accident.
The GV60 was awarded a maximum five-star ANCAP safety rating to the 2022 standards.
The safety standard was already pretty high in the GV70, with a maximum five-star ANCAP rating from 2021, plus eight airbags including dual front, side chest, curtain, a driver knee airbag and a front centre bag.
Plenty of advanced active safety kit like blind-spot avoidance, lane-follow and lane-keep assist, rear-cross traffic avoidance and even a surround-view parking camera were already standard.
Now, the GV70 also comes with updated highway driving assist, forward collision avoidance assist, parking collision avoidance, nav-based smart cruise control, an in-cabin camera for driver monitoring and remote parking assist.
The downside is, like other Hyundai (and Kia) models, elements like the speed limit warning and driver attention warning can be overzealous and ultimately distracting.
But Genesis Australia has followed Hyundai by implementing a steering wheel shortcut button to adjust these settings.
Are you ready for a jumble of numbers? Genesis offers a five-year/unlimited kilometre warranty, eight years/160,000km for the battery, and 10 years of roadside assistance.
The eyebrow-raising stuff here though is the five years of free servicing, combined with the choice of either a five-year Chargefox subscription or complimentary installation of a home charger.
Yep, theoretically, the GV60 can be free to run for the first five years. Like Lexus, Genesis also offers a complementary loan car at service time.
I don’t think any brand can beat it right now from an ownership perspective.
Genesis has a five-year, unlimited kilometre warranty which is about standard for the industry, and relatively good for a premium brand.
It gets better, though.
The brand offers a generous five-year or 50,000km complimentary scheduled servicing plan with 12-month or 10,000km intervals.
And there’s more.
Genesis offers 10 years of free roadside assist if you service your car with Genesis (it’s five years otherwise), and there’s five years of Genesis’ concierge and courtesy vehicle program.
Not needing to pay for anything for at least five years is a slam-dunk when it comes to ownership prospects.